CEO Doug Wood examines the strategy and value of licensing that have helped drive the growth and expansion of this popular lifestyle brand.
NBCUniversal and The Blonds have joined forces to debut a fall/winter apparel collection inspired by Universal Pictures’ upcoming film The Mummy, in theaters June 9.
Island-inspired lifestyle brand Tommy Bahama has partnered with Noxs to develop a branded collection of men’s and women’s outerwear.
Paws Inc. has signed a slate of new licensees to bring its iconic lasagna-loving cat Garfield to a raft of apparel and accessories throughout North America this year.
Toei Animation and Funimation Entertainment have secured a variety of apparel licensees for the new “Dragon Ball Super” and original “Dragon Ball Z” anime series.
Perry Ellis International has tapped Roffe Accessories to design and distribute a line of handbags and accessories under the Rafaella brand in the U.S. and Canada.
Creative Licensing, in partnership with Studiocanal, has tapped a series of partners for apparel based on The Terminator and Rambo, among others.
Model and fashion designer Mimi Wade has launched a new apparel collection featuring the Pink Panther at London Fashion Week.
Executives from the world’s biggest fashion licensing companies will offer insight into the strategies behind brands such as Calvin Klein, Mossimo, Jessica Simpson and Isaac Mizrahi at the NYC Licensing Summit March 2-3.
Cartoon Network and London-based fashion label Fyodor Golan have unveiled an all-new collaboration featuring “The Powerpuff Girls” at London Fashion Week.
The bi-annual fashion trade show MAGIC will feature a special seminar on licensing today from 2:30–3:30 p.m.
Lifestyle brand Young & Reckless will feature Hank Ketcham’s “Dennis the Menace” in a limited edition, six-piece capsule collection.
Entertainment One has signed four licensees in Australia in apparel, fast moving consumer goods and personal care for its preschool property “Peppa Pig.”
Santoro London has partnered with new licensees Keskin Color Kartpostalcilik and CYP Imports, and has tapped existing licensees Muñecas Paola Reina and Pon Pon Edizioni for new merchandise.
Mitchell & Ness, as part of their ongoing partnership with Michael Jordan and the Jordan Brand, have released a 1994-95 Michael Jordan Chicago Bulls number 45 home jersey.
Premium, the Italian licensing agent for King Features, has tapped Athletes World AW-Lab for a collection of Betty Boop-inspired fitness apparel and accessories.
Genius Brands International has signed multiple new licensing partnerships for its new tween lifestyle and entertainment brand “SpacePOP.”
Warner Bros. Consumer Products, in partnership with DC Entertainment, has partnered with retailer Walgreens for an exclusive collection of cosmetics and accessories featuring Wonder Woman.
The Boy Scouts of America has added three new licensees–Riley Blake Designs, Liberty Clothing and Grande Place–to expand its current offering of consumer products.
Nickelodeon has launched its brand-new range of apparel and accessories at Macy’s in support of its “Teenage Mutant Ninja Turtles” property, with major support from NBA All-Star Carmelo Anthony.
Jazwares has partnered with Hot Topic to launch a range of merchandise based on Rooster Teeth’s western anime series “Rwby.”
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