As fashion licensors, licensees and retailers from all over the world descend on Las Vegas for the MAGIC trade show, here are five trends that are driving the licensed apparel market.
Sanrio has launched a new high-fashion collaboration for Hello Kitty with the Australian fashion designer Leroy Nguyen, in a deal brokered by Haven Licensing.
J&D’s Foods, makers of Bacon Salt, have launched new bacon-scented underwear for both men and women that looks and smell like bacon.
The eyewear brand Revo, which is owned by Sequential Brands Group, has debuted a new collection of sunglasses created in collaboration with U2 lead singer Bono.
Authentic Brands Group has entered into a long-term partnership with Delta Galil USA to extend Juicy Couture’s product offering to intimates and sleepwear.
The Point 1888 has brought together Innocent Drinks and the online department store Oliver Bonas to develop a range of knit hats to boost awareness of the Innocent Big Knit campaign.
In celebration of its 100th anniversary, Boeing has teamed with three brand partners for a line of heirloom-quality items inspired by its rich history.
Tod's has purchased the French footwear brand Roger Vivier for €415 million, which it was previously licensing from brand owner Gousson Consultadoria e Marketing.
The Camuto Group has acquired the remaining shares of the sourcing firm Bernard Chaus, transitioning BCI into a wholly owned subsidiary of Camuto Group.
Luxury lingerie and ready-to-wear brand Fleur du Mal has launched a new collection of Playboy-inspired intimates that evokes the brand's vibe from the '60s and '70s.
Pepsi has partnered with The Hundreds for a limited edition collection inspired by Pepsi's iconic advertising campaigns through the decades.
Men's Wearhouse will open a Joseph Abboud flagship store on Madison Avenue in Midtown Manhattan in spring 2015.
Williamson-Dickie has tapped new licensee Whispering Smith to develop a line of premium men's apparel for the workwear brand.
Warner Bros. Consumer Products has teamed with its licensing partners to support the third and final film in The Hobbit trilogy.
Fashion designer Stella McCartney and adidas are continuing their partnership with the launch of a new sportswear range aimed at a younger audience.
Marquee Brands has reached an agreement to acquire the Bruno Magli Italian footwear brand from Bruno Magli SpA.
H&M has expanded its long-term partnership with sport and style icon David Beckham to include a curated menswear collection for spring.
Warner Bros. Consumer Products has teamed up with Hot Topic for an all-new Valentine’s Day apparel collection inspired by the DC Comics villainess, Harley Quinn.
Sports apparel brand Under Armour has acquired two more digital fitness platforms, "Endomondo" and "MyFitnessPal," evolving the company into fitness resource.
Colette in Paris, France, will be the first retail partner to launch Nickelodeon & Viacom Consumer Products' new fashion collection, SpongeBob by Beatrix Ong.
Delicious of New York has re-launched with a new website, logo and collection of higher-end costumes featuring characters with more mass appeal.
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