How super fan Alyssa Milano has turned a practical idea into a trendy women’s sportswear brand for enthusiasts from the diamond to the raceway.
The Joester Loria Group has brokered a multi-category clothing deal for the Amy Coe baby and kids' brand that broadens the retail reach of the brand.
The Italian Football Federation and Puma have entered a comprehensive new partnership that will see the sportswear brand serve as the FIGC’s lead partner.
Nike has extended its license agreement with Perry Ellis International for men's, women's and children's swimwear and accessories in North America.
Footwear brand Crocs has launched a global marketing campaign that will see the iconic clog appearing on some of the world's most recognizable landmarks.
Iconix Europe, the joint venture between Iconix Brand Group and TLC, has signed a direct-to-retail deal to bring the Brooklyn’s Own by Rocawear brand to Europe.
Fendi celebrated the launch of its new eyewear collaboration with French designer Thierry Lasry at an event in New York City Thursday.
Marvel Entertainment has partnered with Five Four for a series of menswear capsule collections inspired by the studio’s catalog of superheroes.
Loblaw Companies, the owner of Joe Fresh, has tapped the Aldo Group to design, produce and distribute footwear under the Joe Fresh brand.
Fashion designer Kenneth Cole has paired with the Geneva Watch Group for a new line of smartwatches that will hit stores in April.
Perry Ellis International has sold the C&C California brand to ACH C&C, a newly created venture organized by members of ACI Licensing.
Tommy Bahama and Major League Baseball Properties have unveiled the 2014 Collector’s Edition shirt featuring Jackie Robinson.
Mart Agency, the licensing and publishing agency for Turkish cartoon characters Limon and Oli, is bringing the brand to a whole new roster of categories.
Ford Motor Company is celebrating the 50th anniversary of Mustang in collaboration with five world-renowned fashion designers.
The U.S.-based non-profits Kids In Distressed Situations and Fashion Delivers have successfully completed their merger.
PVH Corp. has tapped Leisure Brands to bring Izod and Izod Golf menswear to South Africa.
Nickelodeon and C-Preme have launched a new Raskullz accessories line featuring Teenage Mutant Ninja Turtles-inspired 3D designs.
Art studio HLL Design has teamed with Evy of California to develop a line of plush hoodies featuring the Hoodsbee brand.
Bandai America and Sync Beatz Entertainment have partnered with Evy of California for a line of augmented reality apparel featuring Tamagotchi.
Sears and Glamajama’s licensing agent Joy Tashjian Marketing Group are planning to expand the designer baby line for 2015.
Beanstalk has signed on to represent the luxury fashion brand Carmen Marc Valvo for licensing.
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