UBM's MAGIC marketplace proves to be the most prominent fashion event in the U.S. Here are the most up-to-date details on new shows, new locations and new opportunitites.
Warner Bros. Consumer Products, on behalf of DC Entertainment, has teamed with men’s jewelry brand King Ice to release a collection based on the film Suicide Squad.
Authentic Brands Group’s lifestyle brand Jones New York has unveiled its fall campaign featuring a new collection that targets women who “live every moment in style.”
SmileyWorld has partnered with Inbrands to create an exclusive apparel collection for the Brazilian market.
Blizzard Entertainment has tapped Jinx to launch a new range of apparel and accessories based on the game studio’s upcoming game expansion, “World of Warcraft: Legion.”
J.Crew Group has paired with Nordstrom to begin selling an edited assortment of J.Crew apparel at the department stores.
Lifestyle brand Guess is teaming up with record label Republic Records to create Guess Music, a new platform that brings together music and fashion.
Retailer Macy’s is kicking off New York Fashion Week with the live runway event, Macy’s Presents Fashion’s Front Row, Sept. 7.
The Infinity Group have appointed U.K.-based licensing agency Mandarin Licensing to represent them in the country for their heritage sportswear and active lifestyle brand, Le Tigre.
St Andrews Links Trust has renewed its agreement with CPLG to oversee the global licensing program for the 600-year-old Scottish golf course complex.
As the National Football League prepares to kick off the 2016-17 season, Natara Holloway of the NFL shares how the organization has changed its merchandising initiatives based on its consumers’ needs.
Perry Ellis International is expanding its licensing agreement with American Traveler to include men's luggage and travel bags for the Original Penguin brand.
Cherokee Global Brands announced that Target has elected not to renew its license for the Cherokee brand in the U.S.
The National Hockey League has named Adidas as its new, official outfitter of on-ice uniforms and the official supplier of licensed apparel and headwear,
Classic character Garfield is traveling the globe with new promotions and merchandise in China, Japan, Brazil and a host of other regions around the world.
Nickelodeon & Viacom Consumer Products has partnered with Australian underwear manufacturer Sojo to launch a new range of men’s X&Y underwear featuring “SpongeBob SquarePants.”
Children’s costume company Pretend To Bee has signed a two year deal with ITV Studios to create “Thunderbirds” children's costumes that will launch in October.
This holiday season, National Geographic is offering an eclectic assortment of gifts that reflect the power of science, exploration and storytelling.
Ultra Sport Products is heading to Brand Licensing Europe with four new licenses–Chelsea FC, West Ham United FC, Sunderland AFC and Fulham FC.
Xcel Brands has launched a new Judith Ripka fine jewelry e-commerce website, designed to serve as a destination for the full spectrum of the brand's collections.
Mattel is expanding the presence of the Barbie brand in the apparel space with a new girls line at Mango Kids this fall/winter.
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