How super fan Alyssa Milano has turned a practical idea into a trendy women’s sportswear brand for enthusiasts from the diamond to the raceway.
HanesBrands, owner of sportswear brands such as Hanes and Champion, has acquired the licensed collegiate apparel company Knights Apparel.
Santoro has signed a host of new licensees and launched several new lines for its art brand Gorjuss in Europe.
German manufacturer Rodenstock has signed on to create eyewear for German fashion designer Jil Sander.
Retro Apparel launched its first line of It's A Good Sign apparel at the MAGIC Marketweek trade show last month in Las Vegas, Nev.
Crayola has teamed with Bloomingdale’s for the new I Am Color campaign that includes fashion collaborations, window displays and in-store events.
Disney Consumer Products is celebrating one of the studio's most iconic characters with a massive assortment of products inspired by the upcoming film Cinderella.
The non-food licensing program for TapatÍo is heating up, with Firefly Brand Management adding seven new partners for the hot sauce brand.
Warner Bros. Consumer Products EMEA has signed a global partnership with the children's watch brand Flik Flak for a new line of character-inspired watches.
Actor and producer Mark Wahlberg has launched a limited edition apparel line with Indian Motorcycle. The star is also the brand ambassador for the company's Scout brand.
Kleenex Brand Facial Tissue, a division of Kimberly-Clark, has teamed up with fashion designer Betsey Johnson for a "Ready-to-Care" line of tissue packages.
Women's sports apparel brand Tail Activewear has launched a new line of collegiate licensed merchandise.
Online retailer SwimsuitsForAll is pairing with celebrity and lifestyle mogul Jessica Simpson for a line of plus-size swimwear.
Bandai and Sync Beatz Entertainment have tapped actress Jennette McCurdy as the official brand ambassador for Tamagotchi L.i.f.e.
Cartoon Network Enterprises has launched a design contest for its series “Steven Universe.”
Porsche Design has teamed up with Chester Bennington of the band Linkin Park for a menswear capsule collection.
Betty Boop and her younger self, Baby Boop, are adding some sparkle to children’s fashion this season, with a new line of apparel from Monnalisa.
Aardman continues to build the licensing program for Shaun the Sheep with new apparel deals.
T-shirt manufacturer and licensee Junk Food Clothing has opened its flagship store in Venice, Calif.
The gaming brand “Plants vs. Zombies,” represented in Europe by Bulldog Licensing, has teamed up with Cookie Company for apparel.
Apparel and accessories company Loudmouth has tapped M-Edge Accessories for a new collection of cell phone and tablet cases featuring its signature prints.
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