From the Simpsons to Sons of Anarchy, Twentieth Century Fox Consumer Products has proven it has the savvy instincts needed to develop a broad array of licensed apparel programs.
U.S. clothing brand Lotty Dotty has signed on to create a a new apparel range for the entertainment brand Talking Tom and Friends, in a deal brokered by Bulldog Licensing.
New York City-based licensing and branding agency The Wildflower Group has signed a new partner for fishing brand Rapala.
Loudmouth Golf has partnered with D.G. Yuengling & Son to design one-of-a-kind men's and women's pants and shorts inspired by the brewery.
Warner Bros. Consumer Products has partnered with a wide array of licensees to develop fan-favorite gifts prime for holiday wish lists.
Twentieth Century Fox Consumer Products has lined up a multi-category licensing program for The Book Of Life, which hit theaters Friday.
Bendon has selected supermodel and TV host Heidi Klum to replace Elle Macpherson as the creative director and face of its flagship Intimates brand.
For the fourth year in a row, Nickelodeon has partnered with The National Breast Cancer Foundation in Australia for a SpongeBob SquarePants promotion.
Sandal company Teva has teamed up with sock brand Woolrich to develop a collection of socks in line with the new socks with sandals trend.
Perry Ellis International has entered into a new license agreement with Kiona for a wide range of bags and accessories under the Original Penguin brand in Mexico.
Fashion legwear and sleepwear brand Hue has tapped Beanstalk as its licensing agent.
Fifty Shades of Grey continues to expand its empire with the launch of the official lingerie collection at Target in Australia.
Stuller and World Trade Jewelers have extended their brand collaboration agreement to include Scrabble-brand jewelry.
Benetton Group and Puig have teamed up to develop a new line of United Colors of Benetton fragrances.
Fox International’s BabyTV channel has launched its first dedicated collection of children’s apparel in a DTR deal with Latin American retailer La Polar.
For the third consecutive year, ESPN Consumer Products and Adidas have teamed up to bring fans an ESPN Bowl Championship apparel collection.
Santoro continues to grow its Gorjuss art brand with a new collection at Undercolors of Benetton and new deals in Slovenia, Spain and Italy.
Fitbit has announced a new partnership with fashion designer Tory Burch to create accessories for the company’s new wristband activity and sleep tracker, the Fitbit Flex.
Celebrity and entertainment licensing agency Rights Management International is launching a new lifestyle brand for British reality TV star Sam Faiers.
Loudmouth Golf has released a new pant style featuring SpongeBob SquarePants.
Basketball star Shaquille O'Neal and Peerless Clothing have partnered to create a new fashion menswear collection that will launch exclusively at Macy's.
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