How super fan Alyssa Milano has turned a practical idea into a trendy women’s sportswear brand for enthusiasts from the diamond to the raceway.
The Joester Loria Group has brokered a multi-category clothing deal for the Amy Coe baby and kids' brand that broadens the retail reach of the brand.
The Italian Football Federation and Puma have entered a comprehensive new partnership that will see the sportswear brand serve as the FIGC’s lead partner.
Nike has extended its license agreement with Perry Ellis International for men's, women's and children's swimwear and accessories in North America.
Footwear brand Crocs has launched a global marketing campaign that will see the iconic clog appearing on some of the world's most recognizable landmarks.
Iconix Europe, the joint venture between Iconix Brand Group and TLC, has signed a direct-to-retail deal to bring the Brooklyn’s Own by Rocawear brand to Europe.
Fendi celebrated the launch of its new eyewear collaboration with French designer Thierry Lasry at an event in New York City Thursday.
Marvel Entertainment has partnered with Five Four for a series of menswear capsule collections inspired by the studio’s catalog of superheroes.
Loblaw Companies, the owner of Joe Fresh, has tapped the Aldo Group to design, produce and distribute footwear under the Joe Fresh brand.
Fashion designer Kenneth Cole has paired with the Geneva Watch Group for a new line of smartwatches that will hit stores in April.
Perry Ellis International has sold the C&C California brand to ACH C&C, a newly created venture organized by members of ACI Licensing.
Licensees were ready for the debut of the fourth season of HBO’s “Game of Thrones,” which premiered Sunday.
Michael Kors Holdings has partnered with Luxottica Group for Michael Kors Collection and MICHAEL Michael Kors eyewear.
Warner Bros. Consumer Products has collected a full slate of partners for the upcoming feature film Godzilla.
The Antigua Group has signed a multi-year agreement to develop apparel for the mixed martial arts league Ultimate Fighting Championship.
The Original Muck Boot Company is planning its first fashion collaboration with The Fabulous Beekman Boys’s Beekman 1802 brand.
Warner Bros. and Tonner Doll have tapped a slate of high-end fashion and costume designers to create one-of-a-kind looks for Tonner’s 22-inch dolls.
Lucky Brand is expanding its collaboration with Ford Motor Company for a new collection of men’s and women’s apparel featuring Mustang.
Lifestyle brand Lexington Clothing Company has partnered with Hilaria Baldwin, wife of Alec Baldwin, to launch the new Hamptonite capsule collection.
Perry Ellis International has signed two new deals to expand its Ben Hogan golf brand.
Rubie's Masquerade Co. has been appointed as the official EMEA dress-up licensee for Warner Bros. Consumer Products’ and Sanrio’s DC Comics x Hello Kitty collaboration.
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