CEO Doug Wood examines the strategy and value of licensing that have helped drive the growth and expansion of this popular lifestyle brand.
Executives from the world’s biggest fashion licensing companies will offer insight into the strategies behind brands such as Calvin Klein, Mossimo, Jessica Simpson and Isaac Mizrahi at the NYC Licensing Summit March 2-3.
Cartoon Network and London-based fashion label Fyodor Golan have unveiled an all-new collaboration featuring “The Powerpuff Girls” at London Fashion Week.
The bi-annual fashion trade show MAGIC will feature a special seminar on licensing today from 2:30–3:30 p.m.
Nickelodeon and Viacom Consumer Products has unveiled a new fashion collection, titled SpongeBob Gold, at London Fashion Week.
The ‘80s U.S. streetwear brand B.U.M. Equipment and Freeze have joined forces to license its menswear active collection.
Illumination and Universal Brand Development have partnered with Puma to showcase the minions from the Despicable Me franchise on a series of footwear and apparel.
Illicit Clothing Co., a streetwear brand created by Steve Hodge and illustrator Martin Emond, has appointed Global Licensing NZ to serve as its worldwide licensing agent.
Walmart has acquired the online outdoor retailer Moosejaw for approximately $51 million.
Concept One Accessories has partnered with Twentieth Century Fox Consumer Products to develop a series of merchandise for the animated series “Bob’s Burgers” and the Alien film franchise.
Fleischer Studios has partnered with global fashion designer Zac Posen, Pantone Color Institute and MAC Cosmetics to bring Betty Boop to a new generation of fans.
Valentino has partnered with The Luxottica Group for an exclusive, 10-year licensed eyewear agreement.
Target has partnered with Finnish design house Marimekko for a spring collection featuring the brand’s prints and colors.
Disney Consumer Products has tapped Kate Spade New York for a range of Minnie Mouse-inspired products.
WWE and Authentic Brands Group are taking the fitness and training brand Tapout to J.C. Penney with a brand-new apparel line in nearly 300 stores.
The Major League Baseball Players Association has partnered with Fresh Brewed Tees to launch the 2016 Player Election Campaign t-shirts collection.
UBM, the parent company of License! Global, Licensing Expo and MAGIC, has acquired Business Journals Inc., a producer of fashion trade shows, for $69 million in cash.
Cartoon Network has partnered with Hot Topic to launch a new, exclusive apparel collection inspired by its upcoming reboot of “The Powerpuff Girls.”
Licensing agency The Joester Loria Group has tapped Dope Couture, a Los Angeles-based streetwear and urban clothing brand, for a co-branded apparel range featuring Modelo Especial.
Mercis has secured two new licenses for Miffy following the character’s success on Tiny Pop.
H&M has partnered with Kenzo to create apparel and accessories collections for both men and women, as part of H&M’s newest designer collaboration.
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