CEO Doug Wood examines the strategy and value of licensing that have helped drive the growth and expansion of this popular lifestyle brand.
Executives from the world’s biggest fashion licensing companies will offer insight into the strategies behind brands such as Calvin Klein, Mossimo, Jessica Simpson and Isaac Mizrahi at the NYC Licensing Summit March 2-3.
Cartoon Network and London-based fashion label Fyodor Golan have unveiled an all-new collaboration featuring “The Powerpuff Girls” at London Fashion Week.
The bi-annual fashion trade show MAGIC will feature a special seminar on licensing today from 2:30–3:30 p.m.
Nickelodeon and Viacom Consumer Products has unveiled a new fashion collection, titled SpongeBob Gold, at London Fashion Week.
The ‘80s U.S. streetwear brand B.U.M. Equipment and Freeze have joined forces to license its menswear active collection.
Illumination and Universal Brand Development have partnered with Puma to showcase the minions from the Despicable Me franchise on a series of footwear and apparel.
Illicit Clothing Co., a streetwear brand created by Steve Hodge and illustrator Martin Emond, has appointed Global Licensing NZ to serve as its worldwide licensing agent.
Walmart has acquired the online outdoor retailer Moosejaw for approximately $51 million.
Concept One Accessories has partnered with Twentieth Century Fox Consumer Products to develop a series of merchandise for the animated series “Bob’s Burgers” and the Alien film franchise.
Fleischer Studios has partnered with global fashion designer Zac Posen, Pantone Color Institute and MAC Cosmetics to bring Betty Boop to a new generation of fans.
Sanrio and French-Austrian designer Marina Hoermanseder have released a new Hello Kitty capsule collection via the German e-commerce platform, Zalando.
Haggar Clothing has tapped Bernette Textile Company to design, produce and sell a line of branded men’s sweaters in the U.S.
Sergio Tacchini, an Italian sportswear brand, has partnered with Sun City Fashion Group to develop a kids’ apparel and accessories collection in Europe.
Sequential Brands Group has partnered with ACI International to create a line of footwear for its lifestyle brand Joe’s.
Disguise, the Halloween costume division of Jakks Pacific, has partnered with Mojang and Microsoft to create children’s Halloween costumes based on the video game “Minecraft.”
EduWear and the 1000 Books Foundation have joined forces to celebrate children’s reading milestones.
C. Wonder, owned by Xcel Brands, will re-launch with a fashion apparel and accessory range created exclusively for QVC.
Calvin Klein has been named the official, exclusive apparel partner of Justin Bieber’s “Purpose” tour in North America and Europe.
Fashion designer Sergey Sysoev, in collaboration with Twentieth Century Fox Consumer Products, has created an apparel line inspired by the new film Ice Age: Collision Course.
Hanes Brands has entered a purchase agreement to acquire Champion Europe.
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