As fashion licensors, licensees and retailers from all over the world descend on Las Vegas for the MAGIC trade show, here are five trends that are driving the licensed apparel market.
Sanrio has launched a new high-fashion collaboration for Hello Kitty with the Australian fashion designer Leroy Nguyen, in a deal brokered by Haven Licensing.
J&D’s Foods, makers of Bacon Salt, have launched new bacon-scented underwear for both men and women that looks and smell like bacon.
The eyewear brand Revo, which is owned by Sequential Brands Group, has debuted a new collection of sunglasses created in collaboration with U2 lead singer Bono.
Authentic Brands Group has entered into a long-term partnership with Delta Galil USA to extend Juicy Couture’s product offering to intimates and sleepwear.
The Point 1888 has brought together Innocent Drinks and the online department store Oliver Bonas to develop a range of knit hats to boost awareness of the Innocent Big Knit campaign.
In celebration of its 100th anniversary, Boeing has teamed with three brand partners for a line of heirloom-quality items inspired by its rich history.
Tod's has purchased the French footwear brand Roger Vivier for €415 million, which it was previously licensing from brand owner Gousson Consultadoria e Marketing.
The Camuto Group has acquired the remaining shares of the sourcing firm Bernard Chaus, transitioning BCI into a wholly owned subsidiary of Camuto Group.
Luxury lingerie and ready-to-wear brand Fleur du Mal has launched a new collection of Playboy-inspired intimates that evokes the brand's vibe from the '60s and '70s.
Pepsi has partnered with The Hundreds for a limited edition collection inspired by Pepsi's iconic advertising campaigns through the decades.
Miffy is getting ready to celebrate her 60th anniversary next year with plans for a host of events, partnerships and product launches in the U.K.
DRi’s Pets Rock design brand is ready for the New Year, with a number of product launches planned for 2015.
Rubie’s Canada has named Robert Bauer as director of sales. Bauer will oversee sales for the company’s independent accounts in Canada.
Omnichannel brand management company Xcel Brands has acquired two new fashion brands, H by Halston and H Halston.
At the inaugural College Football Playoff National Championship today, CFP officials are working with the Collegiate Licensing Company to curb counterfeit merchandise.
The United States Soccer Federation and Major League Soccer have teamed with '47 Brand for branded headwear, apparel and accessories.
Microsoft Studios has given U.S. toymaker Jakks Pacific the rights to its video game property Halo for action figures and costumes.
Gap Inc.'s fitness apparel brand Athleta is planning its first-ever designer collaboration with the Derek Lam 10 Crosby brand.
Factory Entertainment has signed an agreement with Sony Pictures Television to produce a wide range of novelty items and collectibles for the Starz series "Outlander."
UBM Advanstar, the producer of the MAGIC, has entered into a strategic alliance with the Eurovet/CurveExpo to create a jointly owned new swimwear and lingerie show.
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