As fashion licensors, licensees and retailers from all over the world descend on Las Vegas for the MAGIC trade show, here are five trends that are driving the licensed apparel market.
Polaroid and the Sharpe Company are developing a new program for lifestyle merchandise inspired by the iconic photography brand.
Men’s accessories company Cufflinks has collaborated with Lucasfilm and DC Comics to create a boys' neckwear collection.
Pretty Ugly has teamed up with Chasing Fireflies to develop a new line of children's costumes featuring its Uglydoll brand just in time for Halloween.
Apparel brand Jockey International is entering the bedding market in a new licensing agreement with the Pacific Coast Feather Company.
FremantleMedia Kids & Family Entertainment has signed several U.K. licensees for its new animated comedy adventure series "Danger Mouse."
Smiley is continuing to expand its presence in the back-to-school market with the addition of 12 licensees in key territories across Europe.
The Mars Retail Group has tapped Gemmy Industries for a new line of Halloween- and Christmas-themed M&M's products.
MGA Entertainment has signed a number of new deals for its Project Mc² and Bratz brands.
The Pokémon Company International has added four new licensees for apparel and accessories ranges across the U.K. and Europe.
Digital scarf retailer Lovarzi is adding four new products to its "Doctor Who" line in the U.K., created in partnership with BBC worldwide.
Smiley has added four new licensees in the U.S. for childrenswear.
Harper's Bazaar and Stuart Weitzman have teamed up again, this time to launch an exclusive boot capsule collection for ShopBazaar.com.
Target has announced a number of new initiatives for the holiday season centered on guest-friendly services–including exclusive products.
Three new Doctor Who products are now available in the U.K. from scarf retailer Lovarzi, in partnership with BBC Worldwide.
Bulldog Licensing has brought three new licensees on board for cartoon cat Garfield, with The Classic, Fright Rags and Open Roads all signing deals.
Shoppers are taking their time in hopes of deeper discounts over the Thanksgiving weekend and late in the season, according to National Retail Federation.
Singer-songwriter and TV personality Tamar Braxton has launched her first line of apparel, which will be available exclusively online at TamarCollection.com.
Disney Consumer Products and BBC International have collaborated to bring Marvel’s Spider-Man to Heelys’ Bolt X2 skate shoes.
Mask-arade has released a new line of Arsenal Football Club facemasks featuring six top players from the team.
Footwear retailer DSW has partnered with the Broadway's musical "Kinky Boots" to launch an exclusive capsule collection at a store in New York City.
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