Licensed fashion is exploding, from entertainment property collaborations with well-known designers and high-end retailers to brands entertaining new categories to even more celebrity ranges.
Genius Brands International has signed two more licensing partners–Jaya Apparel and H.E.R. Accessories–for its new music and fashion-driven tween girls' brand, “SpacePop.”
British supermodel Jourdan Dunn has partnered with U.K. retailer Marks & Spencer to launch a children’s clothing range, Lil’ LonDunn.
New York-based watch manufacturer Concepts In Time has partnered with Hershey Kisses to design and develop a fine watch line.
Saks Fifth Avenue Off 5th will feature the first-ever Gilt in-store shop when it officially opens its first location in New York City on March 3.
Nordstrom has launched the Olivia Palermo + Chelsea28 collection, a collaboration between New York socialite Olivia Palermo and its in-house brand Chelsea28.
Canada Goose has partnered with the NBA All-Star Game 2016 to welcome the players to Toronto, Canada, in warmth and style.
Macy’s and AwesomenessTV have partnered to debut In Awe of You, a new lifestyle brand aimed at the Gen Z ingénue.
After the release of her new song “Formation,” Beyoncé has launched a new collection inspired by the lyrics of her latest single.
Italian accessories brand Furla has signed a five-year licensing agreement with the Morellato Group to produce and distribute a line of branded watches worldwide.
Dick’s Sporting Goods and UberRush have partnered to bring displaced football fans in Chicago and New York City official championship t-shirts after the Super Bowl.
Perry Ellis International has tapped Sensual, a division of USA Apparel Group, to design and distribute intimates under its sportswear brand Rafaella brand.
Footwear and apparel veteran David Thomson has joined Crocs as senior vice president and general manager of Asia, Africa and the Middle East.
Triforce Luggage has teamed with neo-pop artist Francisco Ceron for a new line of contemporary, colorful luggage sets.
Perry Ellis International has signed two new agreements with New Accessories Group in Europe for its Farah and Original Penguin by Munsingwear brands.
Diane von Furstenberg, Isaac Mizrahi and Zac Posen have each created designs for the newest Rockettes production, "New York Spring Spectacular."
Saban Brands has acquired another new brand for its burgeoning portfolio of fashion and lifestyle properties–the Australian surf brand Piping Hot.
Vandor has introduced its first-ever line of licensed shopper totes featuring five of its top licenses–Marilyn Monroe, My Little Pony, Hello Kitty, Marvel Comics and Star Wars.
Keds is kicking off its role as an official tour sponsor of Taylor Swift's "1989 World Tour" with a new collection of limited edition sneakers.
Saban Brands is launching an advisory committee for its new lifestyle group that will counsel the company on its current brands and future acquisitions.
Hockey icon Wayne Gretzky has teamed with Sears Canada to launch a casual menswear brand under his name.
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