How super fan Alyssa Milano has turned a practical idea into a trendy women’s sportswear brand for enthusiasts from the diamond to the raceway.
Marvel Entertainment has partnered with Five Four for a series of menswear capsule collections inspired by the studio’s catalog of superheroes.
Loblaw Companies, the owner of Joe Fresh, has tapped the Aldo Group to design, produce and distribute footwear under the Joe Fresh brand.
Fashion designer Kenneth Cole has paired with the Geneva Watch Group for a new line of smartwatches that will hit stores in April.
Perry Ellis International has sold the C&C California brand to ACH C&C, a newly created venture organized by members of ACI Licensing.
East London cycling shop Brick Lane Bikes has teamed with Italian cycling apparel brand Pella Sportswear for a co-branded clothing range.
Artist and jewelry designer Steve Soffa has crafted a new line to celebrate the annual Sturgis Motorcycle Rally's 75th anniversary.
Fashion designer Diane von Furstenberg has tapped the Brown Shoe Company to create a collection of ready-to-wear women’s shoes for her DVF brand.
Energizer Personal Care has signed four new licensees to bring the Hawaiian Tropic sun care brand to swimwear, footwear, cosmetics and beach accessories.
Tommy Bahama has teamed with Coola Suncare to develop a line of suncare products that will hit retail this spring.
Sunrise Brands has sold its North American license for the Superdry retail brand to Superdry’s parent company, SuperGroup.
ITV Studios Global Entertainment has signed a new deal with C&M Licensing to develop a range of apparel featuring the ’70s disco band the Village People.
Subscription e-commerce site JustFab has launched a new women’s shoe and handbag collection from Latin superstar Paulina Rubio.
Perry Ellis International has signed with Parigi Group to develop children’s apparel for its Perry Ellis and Original Penguin brands.
Studiocanal has teamed up with Poeticgem for a new range of apparel featuring the classic movie The Terminator.
Brandgenuity has launched the licensing program for Gas Monkey Garage, famous for fixing up and flipping hot rods, classic cars and motorcycles.
Stationery designer Bonnie Marcus is bringing her designs to the world of sleepwear with a new line of woven and knit pajama sets.
Pepsi debuted its inaugural Live for Now capsule collection of apparel and accessories at Bloomingdale’s in New York City Wednesday.
Milli Company will feature the iconic French brand Sophie la giraffe on a line of clothes and related products for babies and small children in Japan.
Bulldog Licensing has added Black Mint Licensing as a sub-agent for It’s a Wild Life in Australia and New Zealand.
Apparel and interior designer Amy Coe has tapped The Joester Loria Group to bring her brand into broader distribution and new product categories.
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