As fashion licensors, licensees and retailers from all over the world descend on Las Vegas for the MAGIC trade show, here are five trends that are driving the licensed apparel market.
Ultra Sport Products is heading to Brand Licensing Europe with four new licenses–Chelsea FC, West Ham United FC, Sunderland AFC and Fulham FC.
Bridal company Alfred Angelo revealed its 2016 Disney Fairy Tale Weddings bridal collection Wednesday at New York Bridal Week.
Playboy has announced two new product programs for a new fragrance and a fashion apparel line worldwide.
DreamWorks Animation has extended its relationship with The Leomil Group to include apparel and accessories. for the upcoming feature film Trolls.
Lifestyle brand Life is Good has teamed up with the University of Notre Dame for its first collegiate licensed apparel line.
IMG has signed on as the worldwide licensing representative for the British sportswear brand Gola.
“Skylanders” is supercharging October with new Halloween-themed products for Portal Masters of all ages.
MGA Entertainment has appointed three new licensees for its newly re-launched Bratz fashion doll brand and one new partner for its new tween brand Project Mc².
"Masha and the Bear" merchandise is now being introduced to the U.K. market.
Celebrity wedding planner Mindy Weiss has partnered with Combine International to launch a line of fashion and bridal jewelry, in a deal brokered by Beanstalk.
Warner Bros. Consumer Products has partnered with a wide array of licensees to develop fan-favorite gifts prime for holiday wish lists.
Specialty retailer Aeropostale has teamed up with four stars of the social media platform Vine to launch the United XXVI collection.
To support the multi-platform launch of Sonic the Hedgehog's new iteration, Sonic Boom, SEGA of America has lined up a robust group of partners.
Lawless Entertainment and Dina Asia Pacific have made a deal with Shanghai Pin Shi Fushi for a line of children’s apparel featuring Suzy’s Zoo.
Tommy Bahama will unveil a new retail/restaurant concept at Harbourside Place in Jupiter, Fla.,on Thursday.
Modern homewares brand DwellStudio has entered two new licensing partnerships with Klaussner Home Furnishings and Magnussen Home Furnishings.
Santoro licensees have added a raft of new merchandise for the art brand Gorjuss in the U.K. and worldwide.
Apparel retailer Lucky Brand has partnered with U.K.-based Norton Motorcycles for an apparel range.
Playboy is growing its brand in Mexico with the addition of a new shoe boutique, Playboy Estd 1953, in Leon.
Connected fitness company Fitbit announced plans to expand its collaboration with fashion designer Tory Burch, as well as new partnerships with Kellogg's and Microsoft.
©2015 ADVANSTAR COMMUNICATIONS INC. All rights reserved.