How super fan Alyssa Milano has turned a practical idea into a trendy women’s sportswear brand for enthusiasts from the diamond to the raceway.
Walls Outdoor Goods will include DuPont Kevlar materials in its new line of outdoor workwear designed for durability in demanding conditions.
Swimming equipment manufacturer Aqua Sphere and Olympian Michael Phelps are launching the MP brand of competitive swim gear.
For the sixth time in his career, the Cleveland Cavaliers' LeBron James leads the National Basketball Association's list of most popular jerseys for the 2014-15 season.
Authentic Brands Group's Taryn Rose footwear brand has teamed with Best Legwear to for a new line of luxury legwear.
Authentic Brands Group has partnered with the Japanese brand management company Itochu in a joint-ownership agreement for the youth brand Airwalk in Japan.
Saban Brands is launching an advisory committee for its new lifestyle group that will counsel the company on its current brands and future acquisitions.
Sesame Workshop has launched a new collection of "Sesame Street" pajamas from Peter Alexander in Australia and New Zealand as part of the show's 45th anniversary.
Fashion label Psycho Bunny has signed a multi-year deal with the Japanese licensee Itochu to develop an upscale accessories program.
Hoho Entertainment has tapped Global Solutions for Clothing to produce a collection of "CloudBabies" costumes under its Pretend to Bee brand in the U.K.
Gwen Stefani has tapped the production companies Moody Street Kids and Vision Animation for a new TV series inspired by the singer and her sidekicks, the Harajuku Girls.
Ford Motor Company is celebrating the 50th anniversary of Mustang in collaboration with five world-renowned fashion designers.
The U.S.-based non-profits Kids In Distressed Situations and Fashion Delivers have successfully completed their merger.
PVH Corp. has tapped Leisure Brands to bring Izod and Izod Golf menswear to South Africa.
Nickelodeon and C-Preme have launched a new Raskullz accessories line featuring Teenage Mutant Ninja Turtles-inspired 3D designs.
Art studio HLL Design has teamed with Evy of California to develop a line of plush hoodies featuring the Hoodsbee brand.
Bandai America and Sync Beatz Entertainment have partnered with Evy of California for a line of augmented reality apparel featuring Tamagotchi.
Sears and Glamajama’s licensing agent Joy Tashjian Marketing Group are planning to expand the designer baby line for 2015.
Beanstalk has signed on to represent the luxury fashion brand Carmen Marc Valvo for licensing.
Kathy Ireland Worldwide is partnering with BBC Asia Group to launch the Kathy Ireland Life and Style sportswear brand later this year.
Disney Consumer Products is launching a line of interactive toys for its newest film Disney’s Planes: Fire & Rescue, in theaters July 18.
©2015 ADVANSTAR COMMUNICATIONS INC. All rights reserved.