Retailers are looking to exclusive designers, celebrity partnerships or hot properties to bring new, fashionable apparel options to customers.
CopCorp Licensing has signed a series of new deals for the fashion brand Pink Cookie including new agents in Europe.
American Greetings Properties has signed new deals for Strawberry Shortcake and Care Bears in Asia and Australia.
Zodiak Kids has partnered with Trademark Collections for a range of Tickety Toc bags in the U.K. and Eire.
The Joy Tashjian Marketing Group has finalized a deal to bring the brand Ohiya to Hot Topic stores later this month.
Fashion designer Issa London is planning a limited edition capsule collection for Banana Republic.
Muhammad Ali Enterprises has signed two new accessory partners in Canada for the brand of the iconic boxer.
Sears Holdings has created a new business unit–Shop Your Way Brands–to develop entertainment-driven lifestyle brands.
Skechers is partnering with MYPLASH for a reloadable prepaid MasterCard for teens and young adults branded with Skechers’ BOBS line.
The Von Dutch clothing brand is expanding its reach around the world with newly established licensing programs and agent appointments in Latin America and India.
Apparel brand Sportiqe is partnering with legendary rock-and-roll band the Grateful Dead for its first range of vintage-inspired apparel.
Warner Bros. Consumer Products has inked a new deal with Corsair Toiletries for a range of Batman and Superman toiletries.
Footwear licensee Leomil Group has signed a new deal to create a range of products featuring the British boy band One Direction.
Procter & Gamble has tapped healthcare manufacturer Kaz for a new line of humidifiers under its Vicks brand.
Licensed Twitter property @iQuoteForHer will soon move from computer screens to products with the extension of the brand to women's apparel.
Sony Computer Entertainment Europe has tied up a multi-property partnership with Bioworld Europe for apparel and accessories.
Fender has launched a new licensed apparel collection with Lucky Brand, and is supporting the line with a sweepstakes for music fans.
Fashion designer Nanette Lepore is expanding into the home category in a new partnership with Peking Handicraft.
Universal Partnerships & Licensing has signed a series of new deals for its top movie brands including Psycho, Back to the Future, Field of Dreams and Scarface.
King Features Syndicate has teamed up with Razor MD for a new line of shaving products featuring Popeye.
JCPenney is adding to its growing portfolio of leading brands this spring with the debut of Canada's Joe Fresh, alongside a series of other high profile collaborations.
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