How super fan Alyssa Milano has turned a practical idea into a trendy women’s sportswear brand for enthusiasts from the diamond to the raceway.
A year after announcing plans to launch an eponymous lifestyle brand, comedian and TV personality Ellen DeGeneres has launched ED by Ellen online.
U.S. teen retailer Aeropostale is expanding throughout Asia with new licensing agreements in India and Indonesia.
Costume manufacturer Rubie’s has acquired the British face mask company Mask-arade from its owners, Ray Duffy, Dean Walton and Chris O’Nyan.
41 Entertainment and Arad Animation have tapped Komar Kids to develop a line of kids' sleepwear in the U.S. and Canada inspired by the upcoming "Kong–King of Apes."
For the 50th anniversary of "Classic Thunderbirds," ITV Studios Global Entertainment is bringing the brand to men's fashion with three new partnerships.
Authentic Brands Group has acquired the Swedish outdoor lifestyle brand Tretorn from Puma.
Campus clothing label American Freshman and its 2015 Big Yellow Bus Tour will make a six-week stop at the Thorpe Park Resort in Chertsey, England.
Nickelodeon Viacom Consumer Products has finalized a deal with British footwear brand Betsy to create a line of MTV footwear in Russia.
My Gym Children’s Fitness Center is launching a new promotion for Abena North America's Bambo Nature eco-friendly diapers at its locations across the U.S.
Bulls Licensing will once again represent The Smurfs for licensing in the Nordic countries.
Quiksilver has signed a raft of new partners to extend its brands, including Quiksilver, Roxy and DC, into children’s apparel, watches, legwear, luggage and more.
BCI will develop a new apparel line for the BBC cartoon series “Roobarb and Custard,” which is celebrating its 40th anniversary.
To promote the Marvel film Guardians of the Galaxy, customization company CafePress launched an extensive line of fan-generated apparel and consumer products.
SmileyWorld has partnered with fashion handbags licensee Guangzhou Qiankun to release a new collection of handbags and accessories in China later this year.
Epic Rights, the global branding and merchandising agency representing KISS, has signed a new t-shirt deal with Major League Baseball and apparel licensee Liquid Blue.
AG Properties is teaming with skate shoe company Osiris to debut a new line of special edition skate shoes featuring Care Bears characters.
Lifestyle brand Neff is teaming for a second time with hip-hop star Wiz Khalifa for the new Blacc Hollywood apparel collection.
Haven Licensing will now represent Artestar and manage the licensing of its art, design and pop culture brands in Australia and New Zealand.
Ralph Lauren has been named as an official partner and outfitter of the PGA of America through 2020.
NFL Players Inc. has teamed up with FanPrint to create an apparel line that will benefit the Gene Upshaw Player Assistance Trust Fund for former NFL players in need.
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