As fashion licensors, licensees and retailers from all over the world descend on Las Vegas for the MAGIC trade show, here are five trends that are driving the licensed apparel market.
Joyrich has partnered with IMG in a global deal to license the apparel label in new product segments and franchise it to new territories.
Loudmouth Golf is planning a new, limited edition line of apparel offerings featuring Pabst Blue Ribbon, making it the first-ever licensee for the iconic beer brand.
Chalk Line is planning a collection of its iconic Fanimation jackets featuring some of WWE’s biggest Legends.
Imports Dragon has signed on as the exclusive distribution partner in Canada for the tween girls’ lifestyle brand Fashion Angels.
This holiday season, National Geographic is offering an eclectic assortment of gifts that reflect the power of science, exploration and storytelling.
Polaroid and the Sharpe Company are developing a new program for lifestyle merchandise inspired by the iconic photography brand.
Men’s accessories company Cufflinks has collaborated with Lucasfilm and DC Comics to create a boys' neckwear collection.
Pretty Ugly has teamed up with Chasing Fireflies to develop a new line of children's costumes featuring its Uglydoll brand just in time for Halloween.
Apparel brand Jockey International is entering the bedding market in a new licensing agreement with the Pacific Coast Feather Company.
FremantleMedia Kids & Family Entertainment has signed several U.K. licensees for its new animated comedy adventure series "Danger Mouse."
National Geographic has selected adventure/travel apparel company Craghoppers as its exclusive licensed apparel partner for North America.
Rihanna has launched her first-ever fragrance for men, Rogue Man by Rihanna, in partnership with Parlux.
Kate Spade New York and Jack Spade are making their first foray into childrenswear with a new limited edition line of apparel and accessories at GapKids.
International brewer Heineken has launched its fifth annual #Heineken100 initiative featuring a number of exclusive product collaborations.
The Beano and DC Thomson Consumer Products announced the first ever The Beano menswear line exclusively on fashion online store Asos this month.
Designer Michael Kors will create seven new Duracell PowerCases and Powermats for the upcoming holiday season.
The Gold Toe sock brand is kicking off its 80th year in business with plans to enter the footwear category.
Celebrity wedding planner and TV personality David Tutera has partnered to develop a touring wedding show, Your Wedding Experience presented by David Tutera.
NFL Players Inc. has expanded its line of NFL player collegiate merchandise featuring active NFL players and their colleges.
Phenixx Marketing & Media is shifting the licensing for the Funyuns snack brand into high gear with the addition of four new partners.
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