How super fan Alyssa Milano has turned a practical idea into a trendy women’s sportswear brand for enthusiasts from the diamond to the raceway.
Costume manufacturer Rubie’s has acquired the British face mask company Mask-arade from its owners, Ray Duffy, Dean Walton and Chris O’Nyan.
41 Entertainment and Arad Animation have tapped Komar Kids to develop a line of kids' sleepwear in the U.S. and Canada inspired by the upcoming "Kong–King of Apes."
For the 50th anniversary of "Classic Thunderbirds," ITV Studios Global Entertainment is bringing the brand to men's fashion with three new partnerships.
Authentic Brands Group has acquired the Swedish outdoor lifestyle brand Tretorn from Puma.
Campus clothing label American Freshman and its 2015 Big Yellow Bus Tour will make a six-week stop at the Thorpe Park Resort in Chertsey, England.
Nickelodeon Viacom Consumer Products has finalized a deal with British footwear brand Betsy to create a line of MTV footwear in Russia.
My Gym Children’s Fitness Center is launching a new promotion for Abena North America's Bambo Nature eco-friendly diapers at its locations across the U.S.
Bulls Licensing will once again represent The Smurfs for licensing in the Nordic countries.
Licensing agency TLC announced the expansion of the J is for Jeep brand into a new collection of baby strollers for the North American market.
Disney Consumer Products released its gift guide featuring a cross section of new and exclusive products that will hit retail shelves this holiday season.
Authentic Brands Group has signed a long-term franchise partnership with ImagineX Group for its Juicy Couture brand in China.
Players in Australia's National Rugby League will wear an exclusive line of Marvel Super Hero-themed jerseys at the Round 21 games in August.
Fam Brands' apparel brand Marika has released Marika Curves, a line of plus-size activewear.
Parigi Group has signed a multi-year license agreement with luxury sport car manufacturer Ferrari, to create a collection of children's lifestyle apparel.
Celebrity fitness trainer Jillian Michaels and Kmart will launch Impact by Jillian Michaels, a performance activewear collection for women, in stores this fall.
Licensing agency The Wildflower Group has expanded the licensing program for the Rock and Roll Hall of Fame and Museum with three new licensees.
Licensing Expo has teamed up with FN Platform, MAGIC Market Week's footwear group, for a special seminar focused on footwear and brand licensing.
Children’s line Bunnies By the Bay, a division of plush toys and gifts supplier Kids Preferred, has introduced the Pretty Girl fall apparel collection.
Mattel is re-launching its line of BeForever historical American Girls dolls with a little help from the Lifetime fashion competition series "Project Runway."
Poeticgem is developing a range of products based on the iconic British motorcycle brand BSA.
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