How super fan Alyssa Milano has turned a practical idea into a trendy women’s sportswear brand for enthusiasts from the diamond to the raceway.
A year after announcing plans to launch an eponymous lifestyle brand, comedian and TV personality Ellen DeGeneres has launched ED by Ellen online.
U.S. teen retailer Aeropostale is expanding throughout Asia with new licensing agreements in India and Indonesia.
Costume manufacturer Rubie’s has acquired the British face mask company Mask-arade from its owners, Ray Duffy, Dean Walton and Chris O’Nyan.
41 Entertainment and Arad Animation have tapped Komar Kids to develop a line of kids' sleepwear in the U.S. and Canada inspired by the upcoming "Kong–King of Apes."
For the 50th anniversary of "Classic Thunderbirds," ITV Studios Global Entertainment is bringing the brand to men's fashion with three new partnerships.
Authentic Brands Group has acquired the Swedish outdoor lifestyle brand Tretorn from Puma.
Campus clothing label American Freshman and its 2015 Big Yellow Bus Tour will make a six-week stop at the Thorpe Park Resort in Chertsey, England.
Nickelodeon Viacom Consumer Products has finalized a deal with British footwear brand Betsy to create a line of MTV footwear in Russia.
My Gym Children’s Fitness Center is launching a new promotion for Abena North America's Bambo Nature eco-friendly diapers at its locations across the U.S.
Bulls Licensing will once again represent The Smurfs for licensing in the Nordic countries.
MAC Cosmetics and Twentieth Century Fox Consumer Products will debut the new The Simpsons limited-edition makeup line at San Diego Comic-Con.
Hearst Brand Development has launched Seventeen magazine's first-ever apparel and accessories collection exclusively at Sears.
E-commerce site Swimsuitsforall.com has announced a three-year swimwear licensing deal with plus-size style blogger GabiFresh.
Lawless Entertainment and Dina Asia Pacific Company have struck a deal with Suzy’s Zoo, children’s illustrations from artist Suzy Spafford, and Teammate Hong Kong.
Collegiate Licensing Company, a division of IMG, kicked off an enhanced Spirit Cup competition as part of its 10th annual College Colors Day celebration.
Playboy Enterprises has teamed up with Bendon Group for a new intimate apparel collection inspired by the lifestyle brand.
Actress Sofia Vergara has partnered with Kay Jewelers to launch a new jewelry collection.
Bioworld Merchandising is unveiling a new range of apparel for beer brands Corona Extra and Modelo Especial this week at MAGIC Market Week in Las Vegas, Nev.
Authentic Brands Group has tapped e-commerce solution provider Onestop Internet to expand the scope of the e-commerce services for the Juicy Couture lifestyle brand.
Indian Motorcycle has announced a new collaboration with FieldCandy, a designer brand of outdoor products, for a branded tent.
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