As fashion licensors, licensees and retailers from all over the world descend on Las Vegas for the MAGIC trade show, here are five trends that are driving the licensed apparel market.
IMG has signed on as the worldwide licensing representative for the British sportswear brand Gola.
“Skylanders” is supercharging October with new Halloween-themed products for Portal Masters of all ages.
MGA Entertainment has appointed three new licensees for its newly re-launched Bratz fashion doll brand and one new partner for its new tween brand Project Mc².
"Masha and the Bear" merchandise is now being introduced to the U.K. market.
Celebrity wedding planner Mindy Weiss has partnered with Combine International to launch a line of fashion and bridal jewelry, in a deal brokered by Beanstalk.
Terry Pillow will retire as CEO of the Tommy Bahama Group on Jan. 30 and he will be succeeded by Douglas Wood, current president and COO.
In honor the 15th anniversary of the classic character Olivia, DreamWorks Animation has teamed with Gymboree to launch an exclusive line of clothing and accessories.
Just in time for Halloween, Warner Bros. Consumer Products has partnered with Rubie’s Costume Co., PPW Toys and ICup to introduce new adult, kids' and pet costumes.
Joyrich has partnered with IMG in a global deal to license the apparel label in new product segments and franchise it to new territories.
Loudmouth Golf is planning a new, limited edition line of apparel offerings featuring Pabst Blue Ribbon, making it the first-ever licensee for the iconic beer brand.
Redan Alchemy has struck a deal with LF Beauty in the U.K. to design and produce toiletries for the iconic TV series “The Sooty Show.”
Loudmouth Golf has partnered with D.G. Yuengling & Son to design one-of-a-kind men's and women's pants and shorts inspired by the brewery.
Disney Consumer Products has rolled out a robust product range for its upcoming comedy-adventure Big Hero 6, which will debut in theaters Nov. 7.
Saban Brands has launched the first-ever pop-up shop for its lifestyle brand Paul Frank in New York City's Times Square.
Ugg Australia and Pendleton Woolen Mills have teamed to launch a limited edition fall/winter footwear collection.
Viz Media has launched the first-ever product line for the classic anime property Doraemon in the U.S.
Dental industry manufacturer Young Dental has acquired the Oral B brand name for use on select professional oral care products.
Santoro licensees have added a raft of new merchandise for the art brand Gorjuss in the U.K. and worldwide.
Apparel retailer Lucky Brand has partnered with U.K.-based Norton Motorcycles for an apparel range.
Sesame Workshop has appointed Mag Brands to produce a range of Sesame Street outerwear for the U.S.
©2015 ADVANSTAR COMMUNICATIONS INC. All rights reserved.