CEO Doug Wood examines the strategy and value of licensing that have helped drive the growth and expansion of this popular lifestyle brand.
Executives from the world’s biggest fashion licensing companies will offer insight into the strategies behind brands such as Calvin Klein, Mossimo, Jessica Simpson and Isaac Mizrahi at the NYC Licensing Summit March 2-3.
Cartoon Network and London-based fashion label Fyodor Golan have unveiled an all-new collaboration featuring “The Powerpuff Girls” at London Fashion Week.
The bi-annual fashion trade show MAGIC will feature a special seminar on licensing today from 2:30–3:30 p.m.
Nickelodeon and Viacom Consumer Products has unveiled a new fashion collection, titled SpongeBob Gold, at London Fashion Week.
The ‘80s U.S. streetwear brand B.U.M. Equipment and Freeze have joined forces to license its menswear active collection.
Illumination and Universal Brand Development have partnered with Puma to showcase the minions from the Despicable Me franchise on a series of footwear and apparel.
Shout Factory has unveiled the first partners for “Mystery Science Theater 3000” ahead of its season premiere on Netflix.
DHX Brands has appointed nine new licensees to develop products based on the children’s television series “Teletubbies.”
Illicit Clothing Co., a streetwear brand created by Steve Hodge and illustrator Martin Emond, has appointed Global Licensing NZ to serve as its worldwide licensing agent.
Walmart has acquired the online outdoor retailer Moosejaw for approximately $51 million.
The Collegiate Licensing Company has partnered with Lids for this year’s Rock Your Colors promotion.
Disney Consumer Products & Interactive Media has partnered with Nation for a spring fashion line inspired by its Tinker Bell character.
Authentic Brands Group has tapped American Crew, a part of Revlon Professional Brands, for a line of limited edition men’s grooming products featuring the King of Rock and Roll, Elvis Presley.
The Joester Loria Group has partnered with Australian specialty retailer Peter Alexander for a range of Kellogg’s sleep and loungewear.
Chief executive officer Richie Adjmi has announced the creation of a new, wholly owned venture, Essential Brands.
Partners Tom Crowley, Alex Fogelson and Sabrina Vertucci have launched their new company, Taste Beauty, in the licensed cosmetics space.
Jewelry designer O Thongthai has collaborated with Jelly Belly to create an accessories line featuring the confectionary brand.
Cartoon Network has partnered with Hot Topic to launch a new, exclusive apparel collection inspired by its upcoming reboot of “The Powerpuff Girls.”
Licensing agency The Joester Loria Group has tapped Dope Couture, a Los Angeles-based streetwear and urban clothing brand, for a co-branded apparel range featuring Modelo Especial.
SmileyWorld has partnered with Cropp and L.A.P. to launch exclusive apparel collections at the retailers.
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