A guide to some of the most notable and respected companies in the consumer products business.
Sesame Workshop has appointed Mag Brands to produce a range of Sesame Street outerwear for the U.S.
Warner Bros. Consumer Products has teamed with its licensing partners to support the third and final film in The Hobbit trilogy.
Lollipop brand Chupa Chups has signed a raft of new licensing deals in Italy.
Entertainer Rihanna has been named as a global ambassador and women’s creative director for Puma.
Abercrombie & Fitch has secured a seven-year licensing deal for perfume with Inter Parfums.
The Boy Scouts of America has added several new licensees, both for consumer products and scouting-specific gear.
Footwear retailer DSW has partnered with the Broadway's musical "Kinky Boots" to launch an exclusive capsule collection at a store in New York City.
Rubie’s Canada has named Robert Bauer as director of sales. Bauer will oversee sales for the company’s independent accounts in Canada.
Genius Brands International, the licensing agency for Archie Comics, has tapped fashion designer Marc Ecko to create an exclusive capsule collection of Archie-themed apparel for men under the Marc Ecko Cut & Sew brand.
The Victoria & Albert Museum in South Kensington, England, has announced a series of new licensing partnerships for products ranging from stationery to textiles.
Spin Master has launched the first phase of its licensing program for its recently released new construction toy line, Tenkai Knights.
The Children's Place has expanded its existing franchise agreement with Fawaz A. AlHokair & Co. to open new stores in Egypt and the C.I.S.
The Joester Loria Group, exclusive licensing agent for PepsiCo North America, has inked a deal with Concept One for a line of Pepsi accessories.
Vans has announced plans for a new collection of footwear featuring artwork from The Beatles’ Yellow Submarine album and film.
WWE has signed a three-year licensing deal with Brush Buddies for a collection of WWE Superstar toothbrushes.
American Greetings Properties has partnered with fashion designer Jeremy Scott for an apparel collection inspired by the 1980s toy Madballs.
MAGIC Market Week opens the doors this week on what to expect in the next year of fashion.
Temple Street Productions has named Jcorp as the Canadian apparel licensee for the tween drama “The Next Step.”
C3 Entertainment has tapped Strapworks for various strapped products featuring the The Three Stooges, Arrow Classics and Grizzly Adams brands.
Agency Brandberry and the fashion watch brand FLüD have joined iQ License, a new online networking platform for the licensing industry.
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