As fashion licensors, licensees and retailers from all over the world descend on Las Vegas for the MAGIC trade show, here are five trends that are driving the licensed apparel market.
British supermodel Jourdan Dunn has partnered with U.K. retailer Marks & Spencer to launch a children’s clothing range, Lil’ LonDunn.
New York-based watch manufacturer Concepts In Time has partnered with Hershey Kisses to design and develop a fine watch line.
Saks Fifth Avenue Off 5th will feature the first-ever Gilt in-store shop when it officially opens its first location in New York City on March 3.
Nordstrom has launched the Olivia Palermo + Chelsea28 collection, a collaboration between New York socialite Olivia Palermo and its in-house brand Chelsea28.
Canada Goose has partnered with the NBA All-Star Game 2016 to welcome the players to Toronto, Canada, in warmth and style.
Macy’s and AwesomenessTV have partnered to debut In Awe of You, a new lifestyle brand aimed at the Gen Z ingénue.
After the release of her new song “Formation,” Beyoncé has launched a new collection inspired by the lyrics of her latest single.
Italian accessories brand Furla has signed a five-year licensing agreement with the Morellato Group to produce and distribute a line of branded watches worldwide.
Dick’s Sporting Goods and UberRush have partnered to bring displaced football fans in Chicago and New York City official championship t-shirts after the Super Bowl.
Paws, Inc., licensor of Garfield property and associated Garfield characters, has partnered with 16 new companies for new Garfield merchandise around the world.
Unilever has partnered with Naterra International to develop a beauty line based on the Unilever's salon haircare brand TIGI.
Kate Spade & Company has tapped the Fossil Group to design, develop and distribute Kate Spade New York watches in a long-term licensing deal with will last until 2025.
Footwear and apparel veteran David Thomson has joined Crocs as senior vice president and general manager of Asia, Africa and the Middle East.
Santoro has signed a host of new licensees and launched several new lines for its art brand Gorjuss in Europe.
Sequential Brands Group is marking the 65th anniversary of the Ellen Tracy brand with expanded distribution in a number of categories and a global marketing campaign.
Melissa McCarthy and Sunrise Brands have launched an e-commerce site for the actress' eponymous plus-size fashion label.
Luxury fashion brand Salvatore Ferragamo has extended its eyewear agreement with Marchon Eyewear for an additional five years.
Artist and jewelry designer Steve Soffa has crafted a new line to celebrate the annual Sturgis Motorcycle Rally's 75th anniversary.
SmileyWorld has launched a host of new fashion collaborations featuring the iconic smiley face imagery with retail partners around the world.
adidas Italia is bringing together the Italian football team AC Milan (for which it is master licensor) and Sanrio's Hello Kitty for co-branded gear aimed at female fans.
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