CEO Doug Wood examines the strategy and value of licensing that have helped drive the growth and expansion of this popular lifestyle brand.
CPLG has debuted a series of designer collaborations featuring the Pink Panther as part of the Fashion Comics project.
Boat Rocker Brands and Haven Licensing have tapped clothing manufacturer Caprice for a new range of athleisure inspired by the cast members of “The Next Step” in Australia.
Bisou Bisou has named ACI Licensing to serve as its exclusive licensing agency in the U.S.
Hot Topic, in partnership with Disney Consumer Products, has revealed its new fashion collection based on the upcoming live-action movie Beauty and the Beast.
German design label Jolina Dallas Sports Couture has released a premium apparel collection featuring the Pink Panther.
Birchbox, a beauty and grooming retailer, has teamed up with Draper James, Reese Witherspoon’s Southern-inspired lifestyle brand, to curate its March box.
The bi-annual fashion trade show MAGIC hosted a special seminar on licensing yesterday, titled “Hot Trends in Fashion Licensing.”
NBCUniversal and The Blonds have joined forces to debut a fall/winter apparel collection inspired by Universal Pictures’ upcoming film The Mummy, in theaters June 9.
Island-inspired lifestyle brand Tommy Bahama has partnered with Noxs to develop a branded collection of men’s and women’s outerwear.
Paws Inc. has signed a slate of new licensees to bring its iconic lasagna-loving cat Garfield to a raft of apparel and accessories throughout North America this year.
G-III Apparel Group has taken a 19 percent minority stake in the parent company of the Karl Lagerfeld fashion brand.
Allsorts Licensing, in partnership with Looking Good Licensing, is working to secure new partners and across multiple categories in the U.K. and Europe for its Animal Yoga brand.
Supermodel Kim Alexis has partnered with Fortune Wigs and Royal Items for a range of hair products and accessories, in deals brokered by licensing agent All American Licensing.
WWE and Authentic Brands Group are taking the fitness and training brand Tapout to J.C. Penney with a brand-new apparel line in nearly 300 stores.
The National Football League Players Association, through its licensing and marketing arm NFL Players Inc., has signed eight new partners, including two in international markets.
Oxford Industries, the owner of the Tommy Bahama and Lilly Pulitzer brands, has completed its acquisition of Southern Tide for $85 million.
Genius Brands International has signed multiple new licensing partnerships for its new tween lifestyle and entertainment brand “SpacePOP.”
The California lifestyle brand Hang Ten has appointed Jewel Branding & Licensing as its North American licensing agent in all home categories.
The John Frieda Beach Blonde hair care team has partnered with Billabong to launch a new hair kit and a number of bi-coastal events.
Surf and lifestyle brand Plain Lazy has appointed Mandarin Licensing to represent the brand Europe and Australia.
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