CEO Doug Wood examines the strategy and value of licensing that have helped drive the growth and expansion of this popular lifestyle brand.
Executives from the world’s biggest fashion licensing companies will offer insight into the strategies behind brands such as Calvin Klein, Mossimo, Jessica Simpson and Isaac Mizrahi at the NYC Licensing Summit March 2-3.
Cartoon Network and London-based fashion label Fyodor Golan have unveiled an all-new collaboration featuring “The Powerpuff Girls” at London Fashion Week.
The bi-annual fashion trade show MAGIC will feature a special seminar on licensing today from 2:30–3:30 p.m.
Nickelodeon and Viacom Consumer Products has unveiled a new fashion collection, titled SpongeBob Gold, at London Fashion Week.
The ‘80s U.S. streetwear brand B.U.M. Equipment and Freeze have joined forces to license its menswear active collection.
Illumination and Universal Brand Development have partnered with Puma to showcase the minions from the Despicable Me franchise on a series of footwear and apparel.
Shout Factory has unveiled the first partners for “Mystery Science Theater 3000” ahead of its season premiere on Netflix.
DHX Brands has appointed nine new licensees to develop products based on the children’s television series “Teletubbies.”
Illicit Clothing Co., a streetwear brand created by Steve Hodge and illustrator Martin Emond, has appointed Global Licensing NZ to serve as its worldwide licensing agent.
Walmart has acquired the online outdoor retailer Moosejaw for approximately $51 million.
Revlon has entered an exclusive licensing agreement with licensee Accessory Headquarters for Revlon-branded cosmetic bags for women.
Bobbi Brown, founder and chief creative officer, Bobbi Brown Cosmetics, has partnered with London-based restaurant Balthazar for a beauty-inspired afternoon tea and limited edition lip color.
“Dancing with the Stars,” produced by BBC Worldwide, has entered into an exclusive partnership with e-retailer Rue La La for themed shopping experiences.
Disney Consumer Products has partnered with designer Trina Turk to launch a Finding Dory-inspired beach collection.
The National Football League Players Association, through its licensing and marketing arm NFL Players Inc., has signed eight new partners, including two in international markets.
Oxford Industries, the owner of the Tommy Bahama and Lilly Pulitzer brands, has completed its acquisition of Southern Tide for $85 million.
Genius Brands International has signed multiple new licensing partnerships for its new tween lifestyle and entertainment brand “SpacePOP.”
The California lifestyle brand Hang Ten has appointed Jewel Branding & Licensing as its North American licensing agent in all home categories.
The John Frieda Beach Blonde hair care team has partnered with Billabong to launch a new hair kit and a number of bi-coastal events.
Surf and lifestyle brand Plain Lazy has appointed Mandarin Licensing to represent the brand Europe and Australia.
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