How super fan Alyssa Milano has turned a practical idea into a trendy women’s sportswear brand for enthusiasts from the diamond to the raceway.
A year after announcing plans to launch an eponymous lifestyle brand, comedian and TV personality Ellen DeGeneres has launched ED by Ellen online.
U.S. teen retailer Aeropostale is expanding throughout Asia with new licensing agreements in India and Indonesia.
Costume manufacturer Rubie’s has acquired the British face mask company Mask-arade from its owners, Ray Duffy, Dean Walton and Chris O’Nyan.
41 Entertainment and Arad Animation have tapped Komar Kids to develop a line of kids' sleepwear in the U.S. and Canada inspired by the upcoming "Kong–King of Apes."
For the 50th anniversary of "Classic Thunderbirds," ITV Studios Global Entertainment is bringing the brand to men's fashion with three new partnerships.
Authentic Brands Group has acquired the Swedish outdoor lifestyle brand Tretorn from Puma.
Campus clothing label American Freshman and its 2015 Big Yellow Bus Tour will make a six-week stop at the Thorpe Park Resort in Chertsey, England.
Nickelodeon Viacom Consumer Products has finalized a deal with British footwear brand Betsy to create a line of MTV footwear in Russia.
My Gym Children’s Fitness Center is launching a new promotion for Abena North America's Bambo Nature eco-friendly diapers at its locations across the U.S.
Bulls Licensing will once again represent The Smurfs for licensing in the Nordic countries.
Lifestyle brand Extreme has appointed Ryan Maxwell to the position of marketing manager.
Tommy Bahama Group has appointed Bradley O’Brien to the newly created position of executive vice president, design and product development.
Robert Graham has signed a new deal with Majestic International for the men’s underwear and loungewear categories.
Disney Consumer Products and Marvel Entertainment have collaborated on several products to promote the upcoming film Marvel’s Guardians of the Galaxy, released this Friday.
Entertainment One Licensing will continue its partnership with Character Options, following the renewal of its license as master toy partner for Peppa Pig.
Footwear company Birkenstock is gearing up to license its brand with the help of its global consultant TM1 Trademark One.
Lifestyle brand Kate Spade New York has partnered with Incipio, in a multi-territory, multi-year licensing agreement for mobile accessories.
TV personality Kelly Osbourne, in collaboration with Jupi Corp, will launch her first ready-to-wear collection this September on HSN.
Apparel company Poeticgem is developing two clothing ranges based on the beverage brands Pepsi and 7Up.
Firefly Brand Management has added California-based art studio Drizzle Studios as the newest licensee for bubble bath brand Mr. Bubble.
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