How super fan Alyssa Milano has turned a practical idea into a trendy women’s sportswear brand for enthusiasts from the diamond to the raceway.
Kohl's has teamed with actress and fitness enthusiast Shay Mitchell for a capsule collection of athleisure apparel available now in stores and online.
Uniqlo is planning a global collaboration with Disney Consumer Products, dubbed Magic For All, that will include new products, pop-up displays and in-store and customer experiences.
Kathy Ireland is returning to the category that launched her empire–socks–in a new deal with Kiss Legwear.
Kellogg’s has partnered with MSA Apparel for a line of young men’s and junior's fashion tops and fleece, in a deal brokered by The Joester Loria Group.
Mars, Inc. has tapped Zalemark to create a line of fashion jewelry featuring the M&M's candy brand.
The British animal charity Battersea Dogs & Cats Home has partnered with Rapanui Clothing to launch a range of t-shirts, hoodies and tote bags.
Hearst-Rodale's magazine brand Men's Health has launched a range of vitamins in the U.K.
Burberry Group is continuing its licensing partnership with Luxottica Group for the development, production and worldwide distribution of eyewear.
Saban Brands has announced a new fashion collaboration for its surf-inspired lifestyle brand Mambo with Australia-based designer Emma Mulholland.
Grafton Fraser has acquired all 35 Jones New York retail stores across Canada and signed with Authentic Brands Group to operate the brand's e-commerce in the country.
Children’s line Bunnies By the Bay, a division of plush toys and gifts supplier Kids Preferred, has introduced the Pretty Girl fall apparel collection.
Mattel is re-launching its line of BeForever historical American Girls dolls with a little help from the Lifetime fashion competition series "Project Runway."
Poeticgem is developing a range of products based on the iconic British motorcycle brand BSA.
Energizer Personal Care has partnered with Morgan Home Fashions to produce Hawaiian Tropic and Banana Boat branded beach accessories.
This Halloween, Warner Bros. Consumer Products is introducing adult, children and even pet costumes for its top properties.
Evian and French fashion house Kenzo have collaborated to design the 2015 Evian limited edition bottle.
Mattel has unveiled a multi-category lineup of apparel partnerships for its two iconic fashion brands Barbie and Monster High.
Twentieth Century Fox Consumer Products has lined up a multi-category licensing program for The Book Of Life, which hit theaters Friday.
H&M is planning a book that celebrates its history of designer collaborations.
Aristocrat won top honors at the Global Gaming Awards in Las Vegas, with its “The Walking Dead Slot Game” named Casino Product of the Year.
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