As fashion licensors, licensees and retailers from all over the world descend on Las Vegas for the MAGIC trade show, here are five trends that are driving the licensed apparel market.
In honor the 15th anniversary of the classic character Olivia, DreamWorks Animation has teamed with Gymboree to launch an exclusive line of clothing and accessories.
Just in time for Halloween, Warner Bros. Consumer Products has partnered with Rubie’s Costume Co., PPW Toys and ICup to introduce new adult, kids' and pet costumes.
Joyrich has partnered with IMG in a global deal to license the apparel label in new product segments and franchise it to new territories.
Loudmouth Golf is planning a new, limited edition line of apparel offerings featuring Pabst Blue Ribbon, making it the first-ever licensee for the iconic beer brand.
Chalk Line is planning a collection of its iconic Fanimation jackets featuring some of WWE’s biggest Legends.
Imports Dragon has signed on as the exclusive distribution partner in Canada for the tween girls’ lifestyle brand Fashion Angels.
This holiday season, National Geographic is offering an eclectic assortment of gifts that reflect the power of science, exploration and storytelling.
Polaroid and the Sharpe Company are developing a new program for lifestyle merchandise inspired by the iconic photography brand.
Men’s accessories company Cufflinks has collaborated with Lucasfilm and DC Comics to create a boys' neckwear collection.
Pretty Ugly has teamed up with Chasing Fireflies to develop a new line of children's costumes featuring its Uglydoll brand just in time for Halloween.
Finnish design house Ivanka Helsinki and designer Paola Suhonen will launch a line of women’s apparel and accessories inspired by the Moomin brand.
Perry Ellis International has entered into a new license agreement with Kiona for a wide range of bags and accessories under the Original Penguin brand in Mexico.
Psycho Bunny has tapped A Squared Entertainment to extend its men's apparel brand into new categories, new demographics and new territories.
Dentsu Entertainment USA has added three new licensees for "Little Battlers eXperience," an original concept created by Level-5.
Bulldog Licensing has brought three new licensees on board for cartoon cat Garfield, with The Classic, Fright Rags and Open Roads all signing deals.
Shoppers are taking their time in hopes of deeper discounts over the Thanksgiving weekend and late in the season, according to National Retail Federation.
Singer-songwriter and TV personality Tamar Braxton has launched her first line of apparel, which will be available exclusively online at TamarCollection.com.
Miffy is getting ready to celebrate her 60th anniversary next year with plans for a host of events, partnerships and product launches in the U.K.
DRi’s Pets Rock design brand is ready for the New Year, with a number of product launches planned for 2015.
Genius Brands International, the licensing agency for Archie Comics, has tapped fashion designer Marc Ecko to create an exclusive capsule collection of Archie-themed apparel for men under the Marc Ecko Cut & Sew brand.
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