20th Century Fox has teamed with the British football team Manchester United to help promote its upcoming films during the team’s home games.
Mars Chocolate North America has paired its M&M’s brand with 20th Century Fox’s upcoming movie X-Men: Apocalypse.
Scientific Games is developing adult gaming for three top franchises: 20th Century Fox's “The Simpsons,” Playboy and Cirque du Soleil.
Sandwich fast-food chain Quiznos’ newest culinary creation, the SatisFIRE, is inspired by the brand's new partnership with 20th Century Fox.
20th Century Fox has teamed up with the restaurant chain Denny's to celebrate the Aug. 7 release of Fantastic Four across the U.S.
The Walt Disney Studios, Lucasfilm and 20th Century Fox are planning to release the first six Star Wars films on Digital HD for the first time.
Comic-Con came again, and with it the total transformation of San Diego, Calif., into a pop culture wonderland.
From the Simpsons to Sons of Anarchy, Twentieth Century Fox Consumer Products has proven it has the savvy instincts needed to develop a broad array of licensed apparel programs.
Fragrance brand Axe is teaming up with 20th Century Fox's X-Men: Days of Future Past for a range of limited edition gift sets.
A swath of big-brand companies are already slated to exhibit at Brand Licensing Europe this year, which will return to London’s Olympia Oct. 7-9.
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