From an increased focus on building 360-degree franchises to a host of major executive moves, here's the news that shaped 2015.
The British Academy of Film and Television Arts unveiled the winners of the 20th annual British Academy Children’s Awards in London on Sunday.
Target is getting ready for the holidays with The Holiday Odyssey marketing campaign, a season-long tale that will feature a cast of characters from top brands.
Universal Partnerships & Licensing is highlighting the hit films Minions and Jurassic World, as well as the upcoming The Secret Life of Pets this year at BLE.
Characters from Minions and Star Wars will be top costume choices this Halloween, according to the National Retail Federation's annual survey.
Universal Studios and Chiquita have teamed for an interactive promotion featuring the Minions and powered by FunMobility.
Retroscents has launched a new range of Minions in-car air fresheners in the U.K., created under license from Universal.
Licensees provide the backbone for some of the most successful licensed apparel collaborations. Here is a round-up of recent top news from leading apparel licensees.
Elie Dekel exits Saban, P&G offloads 43 beauty brands, a new No. 1 Toy License in U.K. and other top news from the week of July 6.
Universal's Minions has become the top-selling license in the British toy market, unseating Disney’s Frozen, which had occupied the top position since July 2014.
As he celebrates 30 years with Toys ‘R’ Us, this merchandising executive is still looking for the next hot product and newest trends that will keep the specialty retailer at the top of its game.
To mark the opening of Minions in theaters July 10, there will be theme parties popping up in the U.S and London.
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