Sanrio, creators of Hello Kitty, has introduced a new character in the form of a red panda, named Aggretsuko.
Sanrio and French-Austrian designer Marina Hoermanseder have released a new Hello Kitty capsule collection via the German e-commerce platform, Zalando.
Sanrio has partnered with Israel-based company 3DShook to create a fine jewelry line featuring Hello Kitty and My Melody.
SEGA and Sanrio have joined forces to launch the first Sonic the Hedgehog x Sanrio collection at select Sanrio stores and online at Sanrio.com.
Zoobe Messenger Entertainment has updated its “Hello Kitty StoryGIF” application with a digital advent calendar featuring the popular Sanrio character.
Sanrio has teamed up with The Humane Society of the United States to offer limited edition tote bags for National Day of Giving, Nov. 29.
Sanrio has launched the first Hello Sanrio merchandise collection in select Sanrio stores throughout the U.S.
Sanrio has teamed with California-based cosmetics company ColourPop for a new collaboration–ColourPop x Hello Kitty.
Sanrio and BBC Worldwide have joined forces to feature “Doctor Who” characters in the storytelling and illustrative style of Roger Hargreaves, creator of the Mr. Men Little Miss brand, in a series of storybooks.
Sanrio has tapped Loot Crate to debut a new, branded subscription gift box, called Sanrio Small Gift Crate.
Sanrio has tapped Torrid to create the first limited edition Hello Kitty plus-size capsule collection.
Sanrio has launched Hello Sanrio, a new lifestyle brand that will unite characters and fans through products and digital content in an immersive world, at San Diego Comic-Con.
Sanrio and Bergsala Lightweight have released a new game for Nintendo 3DS titled “Hello Kitty’s Magic Apron.”
Sanrio has tapped Tangle Teezer to feature Hello Kitty on a range of compact stylers.
How Janet Hsu brought the passion and poise that helped her drive the growth of the Hello Kitty franchise to the power and style of Saban Brands.
Sanrio’s Hello Kitty, in partnership with Dunkin’ Donuts and ZGM, will be taking part in this year’s Museumsuferfest in Frankfurt, Germany.
Sanrio has named Just Play as the master toy licensee for its Hello Kitty brand and tapped KIDdesigns for branded electronics and mobile accessories.
Sanrio has partnered with Australia-based patisserie café LuxBite to feature Hello Kitty on a range of sweets, in a deal brokered by Haven Licensing.
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