Sanrio’s Hello Kitty, in partnership with Dunkin’ Donuts and ZGM, will be taking part in this year’s Museumsuferfest in Frankfurt, Germany.
Sanrio has tapped Tangle Teezer to feature Hello Kitty on a range of compact stylers.
Sanrio has launched Hello Sanrio, a new lifestyle brand that will unite characters and fans through products and digital content in an immersive world, at San Diego Comic-Con.
On the heels of the Hello Kitty Café Truck, Sanrio has opened the first Hello Kitty Café in the U.S.
Sanrio has tapped Torrid to create the first limited edition Hello Kitty plus-size capsule collection.
Sanrio has partnered with Grandi Giochi, an Italy-based toy manufacturer, to launch a range of Hello Kitty-branded toys in Europe and the Middle East.
Sanrio has made a host of changes to its website, resulting in a modernized and overall improved online experience.
Both Sanrio and WWE have partnered with Loot Crate to develop subscription boxes based on their respective brands and properties.
Sanrio has tapped six new licensees to produce a variety of products inspired by Hello Kitty and other characters from Sanrio’s portfolio.
Sanrio has tapped Dunkin' Donuts to launch the first Hello Kitty Donuts in Germany.
Sanrio's pop icon Hello Kitty is the newest muse of the salon nail care brand OPI with the launch of new line of limited edition lacquers in Australia and New Zealand.
Sanrio and Bergsala Lightweight have released a new game for Nintendo 3DS titled “Hello Kitty’s Magic Apron.”
How Janet Hsu brought the passion and poise that helped her drive the growth of the Hello Kitty franchise to the power and style of Saban Brands.
Sanrio has named Just Play as the master toy licensee for its Hello Kitty brand and tapped KIDdesigns for branded electronics and mobile accessories.
Sanrio has appointed four key executives–Craig Takiguchi, Jill Cook, Stephanie Simpson and Dave Marchi–in its retail and branding divisions, effective immediately.
Sanrio has teamed with Hyper Hippo Games, an independent games studio, to develop a raft of lifestyle apps inspired by the company’s new Hello Sanrio brand.
After opening a temporary Hummingmint Café in Copenhagen, which features the newly created fawn character, Sanrio is sending the concept to Japan.
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