Rovio supports its new film with a robust consumer products lineup.
Rovio and the Alibaba Group have entered into a licensing agreement to expand the Angry Birds consumer products program in China.
Rovio has secured multiple North American licensees across a range of categories to support its upcoming film, The Angry Birds Movie, in theaters May 20.
In anticipation of the premiere of The Angry Birds Movie on May 20, Rovio has tapped McDonald’s to support the film in 119 global markets and approximately 33,000 restaurants.
Rovio Animation has partnered with 1905 Pictures to release The Angry Birds Movie in Chinese theaters.
In anticipation of The Angry Birds Movie, Rovio has unveiled a new pinball-inspired version of the popular mobile game game franchise, called “Angry Birds Action!”
Rovio and Sony Pictures have partnered with Menchie’s Frozen Yogurt to debut Angry Birds-themed products in anticipation of the film’s premiere, May 20.
Rovio and Sony Pictures have teamed up with multiple partners for a promotional campaign in anticipation of The Angry Birds Movie premiere May 20.
Maurizio Distefano Licensing has secured four new licensees for Rovio’s Angry Birds property, in anticipation of the film’s Italy debut, June 16.
Maurizio Distefano Licensing has named five additional licensees in Italy for Rovio’s Angry Birds property, in anticipation of the release of the first feature film, May 20.
Rovio has partnered with Victory Tailgate to develop a line of "Angry Birds"-themed cornhole sets and bags.
Pekka Rantala is stepping down as CEO of Rovio as the media company shifts more operational responsibility into its two business divisions, games and media.
Rovio has partnered with NHN Studio629 to create a new game using the "Angry Birds" IP that will initially target players in Korea and other Asian markets.
Maurizio Distefano Licensing has unveiled the initial lineup of Italian licensees for Rovio's "Angry Birds" in advance of the release of the brand's first feature film.
In anticipation of The Angry Birds Movie, Rovio has partnered with several new licensees to help bring the brand to a new generation of fans.
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