The Football Greats Alliance has partnered with plush manufacturer Bleacher Creatures to bring historic football legends to products.
Goodyear and fashion retailer Lucky Brand have joined forces to launch an exclusive capsule collection featuring the tire company.
The Goodyear Tire & Rubber Company has launched a new range of luggage and bags in Europe.
The Riley B. King Trust, custodians of the estate of BB King, has appointed IMG for global licensing and marketing representation to preserve the music icon’s legacy.
The Juventus Football Club has appointed IMG to represent its brand across a number of Asian territories, Australia and New Zealand.
La Vache Qui Rit, also known as The Laughing Cow, has partnered with Apicoove for a range of games featuring its brand.
Automobile Club de l'Ouest has partnered with Piloti, makers of advanced driving shoes, to create special edition driving shoes inspired by 24 Hours of Le Mans.
La Vache Qui Rit, also known as The Laughing Cow, has partnered with Sahinler for two new t-shirts featuring the brand.
In a deal brokered by IMG, Arnold Palmer Enterprises has partnered with Sport Casuals to develop and distribute a range of branded clothing in the U.S.
Dylan’s Candy Bar has appointed IMG as its worldwide licensing agent to expand its brand globally across multiple product categories.
The young women’s fashion magazine Cosmopolitan has partnered with Ecell Global for a line of branded phone and tablet cases in the U.K.
Italian sportswear brand Sergio Tacchini has renewed its exclusive licensing agreement with IMG, which will continue to represent the brand internationally.
The British horse track Ascot Racecourse has appointed IMG as its new worldwide licensing representative.
Billboard has appointed IMG as the brand’s licensing representative for product extensions in Asia.
The Goodyear Tire & Rubber Company has partnered with European licensee Suprimmo to launch a new range of environmentally friendly, three-wheel vehicles, in a deal brokered by the brand's licensing agent IMG.
IMG has unveiled the Football Greats Alliance, a new agency to manage the collective marketing and licensing rights of retired National Football League players.
The Goodyear footwear range has been rolled out into the Colombian market following a two-year soft launch across Latin America.
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