Perfetti Van Melle and Italian fashion label Yes I Am have teamed up for a new co-branded fashion collection featuring Mentos.
Perfetti Van Melle has appointed CPLG to represent its Chupa Chups and Mentos brands throughout the U.K. and Benelux.
Licensing agency Lisa Marks Associates has signed a raft of partners to expand the merchandising programs for top food brands including Mentos, Chupa Chups, Pez, Smarties, Dum Dums, MoonPie and Warheads.
Confectionary brand Mentos is launching into North American licensing for the first time with the help of its newly appointed agent Lisa Marks Associates.
Perfetti Van Melle has tapped licensing agency Stories to develop a new licensing program for its confectionary brand Mentos in France.
Perfetti Van Melle and Pantone Colorwear have teamed up to combine their iconic brands for a new outerwear collection featuring Mentos and Chupa Chups.
Animal Planet has teamed up with Perfetti Van Melle to raise funds to save the black rhino with products featuring Chupa Chups and Mentos.
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