Snap Creative and its in-theater division SnapCo are planning five promotional toy programs at movie theaters worldwide this summer.
Disney Interactive and Disney Channel have teamed with Little Orbit to develop video games based on Planes: Fire & Rescue and the tween telenovela “Violetta.”
Disney Consumer Products unveiled its upcoming boys’ product lines in a star-studded event at New York Toy Fair earlier this week.
Disney Consumer Products is taking to the air with a new extension for its Planes franchise–Planes: Fire & Rescue–and arming the property with a robust product assortment.
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