Toy and entertainment-focused company recevies recognition as "Brand of the Year."
Mattel’s Barbie brand has unveiled a Misty Copeland doll.
Mattel has partnered with U.K.-based Rainbow Designs to launch a new baby and infant range inspired by “Thomas & Friends.”
Marvel has tapped Mattel to produce a new range of Hot Wheels toys inspired by Captain America: Civil War.
Mattel has tapped DHX Media to produce and distribute a range of new, multi-platform content based on its children’s publishing property, Rainbow Magic.
Mattel has launched a worldwide campaign for “Thomas & Friends” based on Thomas’ core values of friendship, determination and teamwork in anticipation of The Great Race movie premiere in May.
More than 11,000 TV and digital media executives gathered in Cannes, France, this week for the annual MIPTV television market.
Fisher-Price, a subsidiary of Mattel, has appointed designer and author Jonathan Adler to the role of creative director.
Mattel Creations, Mattel’s new content division arm, has unveiled a new 60-minute, feature-length special for “Fireman Sam,” as well as new international deals for “Bob the Builder.”
This year's annual MIPTV content marketplace will kick off Monday in Cannes, France, with more than 1,500 companies slated to showcase the latest content for all ages and platforms.
Mattel has teamed with Tongal to create a wide variety of video content for brands across its portfolio including American Girl, Hot Wheels and Thomas & Friends.
Mattel is investigating a potential acquisition of children's technology company Fuhu, creator of the Nabi kids' tablet.
Mattel has tapped Toy State to develop Barbie-branded remote control vehicles, under Toy State’s Nikko brand.
Mattel and the Canada-based DHX Media are joining forces for a new, long-term partnership for the development, production and distribution of content based on Mattel’s properties.
It’s time to listen to a new tune that will impact the licensing business over the next several months. Let’s call it “Changes in Licensing” and it’s already being played at seven of the top 10 multi-billion dollar global licensors.
Mattel and HIT Entertainment have sold “Bob the Builder” to multiple channels in Europe and Africa.
DC Entertainment and Warner Bros. Consumer Products, in partnership with Mattel, have launched the first activations in the new DC Super Hero Girls initiative.
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