Mattel is re-launching its line of BeForever historical American Girls dolls with a little help from the Lifetime fashion competition series "Project Runway."
Mattel and Hot Wheels will debut the new feature-length film, Team Hot Wheels: The Origin of Awesome, on Digital HD Sept. 2 and DVD/Blu-ray Sept. 30.
Disney Consumer Products is launching a line of interactive toys for its newest film Disney’s Planes: Fire & Rescue, in theaters July 18.
HIT Entertainment, a subsidiary of Mattel, has appointed Christopher Keenan as its new vice president of creative and executive producer.
HIT Entertainment, a subsidiary of Mattel, is planning a new CGI feature-length Thomas & Friends special that will provide a new track for the brand’s licensing partners.
Warner Bros. Consumer Products, with DC Entertainment, has extended nearly 15-year partnership with toy manufacturer, Mattel.
Sony Music Entertainment is gearing up for a major licensing initiative for the “The X-Factor’s” female super group Fifth Harmony.
Mattel has created a new, combined marketing and creative division that will span the toy company's portfolio of consumer brands.
Mattel has tapped Parragon Books to develop a publishing program for its new toy brand Ever After High, which launched in October 2013.
Mattel has promoted company veteran Tim Kilpin to executive vice president, international.
Acquisitions are changing the landscape as licensors chase growth and diversification.
Mattel’s Barbie is collaborating with the all-girl group Fifth Harmony for a new brand anthem and line of dolls.
World-renowned brands such as a Doctor Who, Star Trek and Dr. Seuss will be on display at Licensing Expo 2014.
As one of the world’s leading preschool entertainment licensors, HIT is taking its coveted portfolio of brands to new and different places.
Fisher-Price, a subsidiary of Mattel, has tapped Neat-Oh! to develop a new storage product for the Thomas & Friends Wooden Railway track system.
Striker Entertainment has gathered a group of top licensees for Summit Entertainment’s new blockbuster Divergent.
Disney Consumer Products has launched a vast line of new products for Disney Princess Ariel in conjunction with the The Little Mermaid Diamond Edition Blu-ray.
From the skyrocketing success of digital-first properties to major shifts in the television landscape to big name brand acquisitions, here is the news that shaped 2013.
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