Highlights for Children, publisher of the children's magazine Highlights, has tapped Mega Brands, to develop puzzles featuring Highlights' Hidden Pictures illustrations.
For the first time in the brand’s 56-year history, Barbie is pulling out a cape and mask and transforming into a modern day superhero.
Bryan G. Stockton has resigned as chairman and CEO of Mattel and Christopher A. Sinclair has been named as the toymaker's new chairman and interim CEO.
Mattel has promoted Richard Dickson and Tim Kilpin, to president, chief brands officer, and president, chief commercial officer, respectively.
Hallmark and Mattel have signed a new licensing agreement that will bring the Barbie brand license back to Hallmark this year.
LIMA and University of California Los Angeles Extension have teamed up to create a dedicated course for licensing industry professionals.
After 11 years on top, Disney's Frozen has beat out Barbie as the top girls' toy brand this holiday season, according to the National Retail Federation.
American Girl, a division of Mattel, is expanding into Mexico in partnership with the high-end Mexican retailer El Palacio de Hierro.
Universal Partnerships & Licensing has tapped Mega Brands to develop a new kids' construction line based on the Despicable Me franchise.
Warner Bros. Consumer Products has partnered with a wide array of licensees to develop fan-favorite gifts prime for holiday wish lists.
From the skyrocketing success of digital-first properties to major shifts in the television landscape to big name brand acquisitions, here is the news that shaped 2013.
Hasbro and Mattel have both reported their results for the first quarter of 2014, and one toy company certainly faired better than the other.
Mattel is re-launching its line of BeForever historical American Girls dolls with a little help from the Lifetime fashion competition series "Project Runway."
License! Global has the first look at the new toys and games that are on showcase at New York City’s annual American International Toy Fair.
Sony Pictures Entertainment and Mattel are teaming up to give Barbie her first-ever live-action feature film.
HIT Entertainment, a subsidiary of Mattel, has appointed Lappset to design and build branded activity attractions for its top brands.
A year in review and look ahead at the market Down Under. Editorial is provided by License! Global’s Australian content partner, The Bugg Report.
Mattel has tapped VMC Accessories to produce a range of licensed accessories for its girls’ brand Monster High in the U.K.
Mattel has unveiled a multi-category lineup of apparel partnerships for its two iconic fashion brands Barbie and Monster High.
Retail dollar sales of toys experienced a decline of 1 percent when compared to 2012, according to 2013 year-end retail sales data compiled by The NPD Group.
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