Marvel is expanding its partnerships in the home textiles and room décor categories to focus on the college and adult demographic.
Disney made a number of announcements at its annual shareholders meeting Thursday, including news of upcoming film releases and its plans for Maker Studios.
Disney Consumer Products has wide-reaching plans for its key Marvel franchises in 2015 including programs for new releases such as Avengers: Age of Ultron and "Daredevil."
Disney Consumer Products is building out Marvel’s housewares program with a new roster of branded small appliances and additions to its home goods and décor offerings.
The classic Colorforms toy brand, which was re-launched in 2014 by Out of the Blue Enterprises, has added a number of Disney properties to its roster.
In anticipation of MAGIC Market Week, taking place now in Las Vegas, Nev., Disney Consumer Products has reveled details of its plans expand Marvel’s apparel program.
Hasbro is showcasing its 2015 lineup of brand experiences at New York Toy Fair including new offerings for all of its top brands.
Jakks Pacific has arrived at New York Toy Fair with a whole host of new licensed offerings for brands including Disney, Skechers, Nintendo, Marvel and more.
Factory Entertainment has picked up the license for Game of Thrones author George R.R. Martin this week at New York Toy Fair.
Vandor has welcomed Nickelodeon’s SpongeBob SquarePants to its roster of licenses and added new items for Marvel’s Avengers: Age of Ultron.
Licensees and retailers are preparing for the next Marvel tentpole film event, Marvel’s Guardians of the Galaxy, which will premiere Aug. 1.
Disney Consumer Products and Marvel have launched an annual national campaign aimed at taking the Marvel brand to new heights–Marvel Super Hero September.
Here’s a breakdown of 15 trends to watch this year– five licensors, five categories and five properties.
Marvel has launched the first game in the "Marvel: Avengers Alliance" gaming series, a squad-based role-playing game.
Iron Man, Captain America and Thor were among the superheroes digitally assembled to escort the "Disney Infinity 2.0: Marvel Super Heroes" video game into the U.K. Monday.
This Father’s Day, Marvel and Star Wars are celebrating fan men around the globe with designs created just for dad.
Disney Interactive and Marvel have launched a new version of the Disney Infinity hybrid toy/video game, "Disney Infinity: Marvel Super Heroes."
It doesn’t get much more powerful than a Marvel superhero, and the company is capitalizing on that brand strength with a new strategy.
©2015 ADVANSTAR COMMUNICATIONS INC. All rights reserved.