Floor care brand Bissell has appointed IMC to expand its brand into a range of new product categories including home, DIY and automotive.
IMC Toys and Rubie’s have announced a joint venture between their new Italian companies–IMC Italia and Rubie’s Italia.
IMC has launched its own influencer marketing division, built on the platform established by its sister company, Vibrant Nation.
King Digital Entertainment has appointed a global network of 10 new licensing agents to represent its game franchises.
Brand strategy agency IMC has promoted two members of its management team to the position of vice president.
©2016 ADVANSTAR COMMUNICATIONS INC. All rights reserved.