As a new Episode VII: The Force Awakens trailer swept the Internet Thursday, Twitter launched a collection of Star Wars emojis.
The Walt Disney Studios, Lucasfilm and 20th Century Fox are planning to release the first six Star Wars films on Digital HD for the first time.
Disney Publishing Worldwide has unveiled a global publishing program that will lay the groundwork for the Dec. 18 theatrical release of Star Wars Episode VII: The Force Awakens.
Disney Cruise Line has announced plans for new, daylong Star Wars celebrations aboard eight of its Disney Fantasy sailings in 2016.
Disney Consumer Products and Lucasfilm revealed some of the first global licensees signed on for the upcoming film Star Wars: Episode VII–The Force Awakens.
Disney Interactive and Lucasfilm have re-launched StarWars.com as the new digital destination for the popular film franchise.
May 4 has become ubiquitous with the Star Wars brand. In celebration of the fan holiday, Disney Consumer Products rolled out new deals, giveaways, exclusives and hosted events.
Disney Publishing Worldwide is planning four new books based on the original Star Wars film trilogy in anticipation of Star Wars: Episode VII.
LEGO Systems debuted new additions to its Star Wars line of building sets at the New York Toy Fair this week.
Licensed properties were prominent on the CES show floor with brands like Polaroid and Star Wars presenting their newest products and partnerships.
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