In the run up to Miffy’s 60th anniversary in 2015, Mercis has signed new apparel partnerships for the character in Italy and Israel.
The top kids’ content creators in the business gathered in Cannes, France, in April to showcase their new offerings and extend the reach of their top series.
More than 11,000 TV executives gathered in Cannes, France, this week for the MIPTV market, and L!G was there, covering what’s new and hot in TV.
Mercis has partnered with the animation studio Blue-Zoo to produce a brand-new 52 x 7-minute animated TV series for the Miffy brand.
Mercis is planning a series of events featuring its character Miffy to promote exercise among kids in the Netherlands.
Mercis bv, 6Sales and Big Tent Entertainment have tapped The Orchard to distribute the new, full-length feature film Miffy The Movie.
Mercis, which owns the Miffy property among others, has appointed CPLG Italy to represent its brands for licensing.
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