Columbia Sportswear has tapped Delta Galil Industries to bring its brand to the performance-based underwear category.
Licensees provide the backbone for some of the most successful licensed apparel collaborations. Here is a round-up of recent top news from leading apparel licensees.
Perry Ellis International has tapped Delta Galil Industries to design and distribute a line of Ben Hogan-branded socks.
Celessence Technologies has launched an innovative new brand extension–scents that can be incorporated into textiles and printed products.
Apparel brand Lacoste has inked a new deal with licensee Delta Galil to expand its brand into underwear and sleepwear.
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