Retailers are looking to exclusive designers, celebrity partnerships or hot properties to bring new, fashionable apparel options to customers.
Following leadership changes last week, JCP has announced plans to draw on its credit facility to fund upcoming improvements.
J.C. Penney is unveiling its revamped home department today in 500 of its 1,100 stores across the U.S.
JCPenney is adding to its growing portfolio of leading brands this spring with the debut of Canada's Joe Fresh, alongside a series of other high profile collaborations.
©2015 ADVANSTAR COMMUNICATIONS INC. All rights reserved.