Brand management company Bluestar Alliance has acquired the trademarks of Limited Too and is planning to bring the tween retailer back to market through licensing.
Bluestar Alliance has completed the acquisition of the Catherine Malandrino brand from Tahari ASL for an undisclosed sum.
As fashion licensors, licensees and retailers from all over the world descend on Las Vegas for the MAGIC trade show, here are five trends that are driving the licensed apparel market.
Brand management companies have aggressively expanded their portfolios and represent some the most important growth opportunities in licensing.
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