Sanrio has partnered with Trumpette for a collection of Hello Kitty socks and tights for infants.
Sanrio has partnered with Züca to launch a new range of Hello Kitty luggage.
Sanrio has partnered to open the Hello Kitty Shop at the Universal Orlando Resort in Florida.
Sanrio has named Just Play as the master toy licensee for its Hello Kitty brand and tapped KIDdesigns for branded electronics and mobile accessories.
Sanrio's pop icon Hello Kitty is the newest muse of the salon nail care brand OPI with the launch of new line of limited edition lacquers in Australia and New Zealand.
Sanrio has launched a new high-fashion collaboration for Hello Kitty with the Australian fashion designer Leroy Nguyen, in a deal brokered by Haven Licensing.
Sanrio has unveiled a series of new fashion collaborations that bring its Hello Kitty brand to the menswear aisle.
Sanrio is showcasing new creative ideas for its top brands at Brand Licensing Europe this week in London, including Hello Kitty, My Melody and Mr. Men Little Miss.
Rising Star Games will launch three new Hello Kitty titles for Nintendo platforms in November in the U.K.
The Hello Kitty museum retrospective "Hello! Exploring the Supercute World of Hello Kitty," will be on display at the EMP Museum in Seattle, Wash., beginning Nov. 14.
Sanrio has partnered with The Mentholatum Company's Softlips Cube 5-in-1 Lip Care to launch a new collection of Hello Kitty lip balms.
Marvel's 'Daredevil' Line, Peanuts Arrives at Target, a Pokémon Pop-Up... this is the news that shaped the week of May 25.
Sanrio has teamed with Universal Parks & Resorts will develop Hello Kitty interactive retail experience shops at its Orlando and Hollywood parks.
Sanrio has announced a host of new licensing agreements for its brands including Little Twin Stars, Hello Kitty and more.
Sanrio has partnered with children’s cookery author Annabel Karmel to launch a new line of organic Hello Kitty pastas.
Sanrio is celebrating the 40th anniversaries of Little Twin Stars and My Melody this year at Comic-Con International in San Diego, Calif., taking place from today through Sunday.
Footwear and apparel licensee Leomil has expanded its partnership with Sanrio to include Colombia and Central America.
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