Nickelodeon has signed a series of new licensees and multi-category expansion deals for its preschool series “Paw Patrol,” Shimmer and Shine” and “Blaze and the Monster Machines.”
Nickelodeon has tapped licensees Playmates Toys and Mega Bloks for new toy lines inspired by the upcoming Paramount Pictures film Teenage Mutant Ninja Turtles: Out of the Shadows, June 3.
American Girl, a subsidiary of Mattel, has expanded into the construction category with its first line of construction toys for girls.
Mega Bloks and Playmates have released their spring lines, both of which feature Nickelodeon’s “Teenage Mutant Ninja Turtles.”
Mega Brands, a member of the Mattel family, has announced a host of new partnerships for its Mega Bloks construction portfolio.
Nickelodeon and its licensees unveiled a robust new lineup of toys at New York Toy Fair this week, headlined by Dora, Bubble Guppies and TMNT.
Nickelodeon and Mega Brands are adding SpongeBob SquarePants to their line of Mega Bloks kids’ construction toys.
Saban Brands’ Power Rangers are in full force for the back-to-school season with plans for a mall tour in the U.K.
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