Universal Partnerships & Licensing is teaming up with a range of top companies in support of Despicable Me 2.
Universal Orlando has launched a new Facebook game in anticipation of the June 20 opening of the new Transformers ride.
Marvel Entertainment and Disney Consumer Products have unveiled the full lineup of new products for Iron Man 3.
Hasbro and DeNA have released the new mobile card battle game “Transformers: Legends.”
Hasbro is letting fans create the new Transformers character as it readies for the brand's 30th anniversary.
Netflix and Hasbro have expanded their existing agreement to make two more of Hasbro’s shows–“Littlest Pet Shop” and “Kaijudo: Rise of the Duel Masters”–available to Netflix members in the U.S.
Hasbro has tapped World Trade Jewelers to create a range of jewelry featuring some of its top brands including Candy Land and Scrabble.
Hasbro has partnered with Aurora World for a new line of My Little Pony plush in the U.S. and Canada.
Build-A-Bear Workshop and Hasbro have teamed up for the first-ever make-your-own My Little Pony event.
Hasbro has appointed Brand is-Real to boost the presence of Littlest Pet Shop, My Little Pony, Transformers and Furby in Israel.
Online kids’ world Bin Weevils has acquired the broadcast rights to seasons two and three of “My Little Pony” from Hasbro.
Hasbro has teamed up with Ubisoft to develop console games based on some of the toy company’s most popular game brands.
m4e has picked up “B-Daman Crossfire” for its TV platform and will also represent the brand for licensing in German-speaking territories.
Marvel Entertainment and its licensees have created an exclusive lineup of limited edition collectibles.
Marvel will launch its next major franchise, Guardians of the Galaxy, in 2014 and is already building an out of this world consumer products program.
Warner Bros. Consumer Products has teamed up with USAopoly to celebrate the 75th anniversary of The Wizard of Oz with a collector’s edition Monopoly.
Hasbro has tapped World Trade Jewelers to create a range of jewelry featuring some of its top brands like Scrabble and My Little Pony.
Hasbro has teamed up with Egmont Media to release an interactive storybook app based on the “Transformers Prime” TV series.
Hasbro has released a new toy line to accompany the debut of the new animated series “B-Daman Crossfire.”
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