Lionsgate and Hasbro are partnering to bring the iconic board game Monopoly to the big screen.
Thirty years after the iconic brand’s debut, Hasbro is re-introducing the animated pop stars Jem and The Holograms to a new audience this year.
Hasbro is showcasing its portfolio of global franchises at Licensing Expo this week including Transformers, My Little Pony, Nerf, Monopoly and Jem And The Holograms.
Hasbro has appointed Michelle Micone as vice president of licensing for North America in its global licensing and publishing team.
Hasbro has forged more than 20 new partnerships that push the parameters of hip new licensed products and the perception of its brands in the marketplace.
Video gaming companies are taking their brands to the next level, powering up their properties and giving classic franchises a second life.
Disney Consumer Products has unveiled a new system of smart toys and wearables called Playmation, created in partnership with Hasbro.
Character World is planning an exclusive line of bedding and accessories featuring characters from My Little Pony as part of its ongoing deal with Hasbro.
Dentsu Entertainment USA and Level-5 have appointed Evolution USA to bring the franchises "Yo-Kai Watch" and "Little Battlers eXperience" to the U.S. and Canada.
To tie in with the return of Fox's game show “Are You Smarter Than a 5th Grader?” Hasbro will release a board game this summer.
In collaboration with Sony Pictures Consumer Products, PPW Toys is planning a new line of PopTaters collectible figures based on characters from "Breaking Bad."
Hasbro and DeNA have released the new tactical mobile game "Transformers: Battle Tactics" inspired by the new Combiner Wars storyline.
CJ Products is creating an exclusive line of plush products featuring characters from Hasbro's TV series "My Little Pony: Friendship is Magic."
Hasbro has signed a global agreement with PEZ International to develop a My Little Pony-branded line of PEZ dispensers.
Hasbro's board of directors has appointed current company president and chief executive officer, Brian Goldner, as chairman of the board.
Hasbro surveyed U.S. children about what they want to be when they grow up and has updated The Game of Life board game based on the responses.
Hasbro has promoted John Frascotti to the newly created position of president, Hasbro Brands.
2014 was year of big successes (Frozen), milestones (Hello Kitty’s 40th) and industry-changing innovations (3D printing). Here’s a recap of the news that shaped the year.
Toys R' Us stores across the U.S. and online are gearing up to bring fans to a galaxy far, far away with a year-long celebration in honor of the Star Wars saga.
Hasbro and IDW will auction off a one-of-kind My Little Pony: Friendship is Magic comic book for charity.
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