Hasbro is again letting fans create a new line of Transformer characters.
Hasbro is celebrating the 80th anniversary of the Monopoly brand this year with new products, as well as a number of entertainment activations and events.
Aurora World has added 12 new ponies to its collection of My Little Pony plush, created under license from Hasbro.
K'Nex is bringing the manufacturing of classic toy brand Lincoln Logs back to the U.S.
Hasbro has elected the current vice chairman of Lionsgate, Michael Burns, as an independent director to its board of directors.
IDW Publishing is expanding its long-standing relationship with Hasbro with plans for a comic book series featuring Jem and the Holograms.
With digital devices now a daily presence in kids’ lives and new innovations like 3D printing entering the mainstream, technology is driving the toy category.
Purple carpet on the main aisle wasn’t the only new addition at Brand Licensing Europe this year. The event welcomed more exhibitors than ever before, highlighting the vibrancy of the EMEA licensing industry.
My Life Games has launched customizable Monopoly and Scrabble games, under license from Hasbro, exclusively on CafePress.com.
Hasbro has launched Toybox Tools, a free online resource to help caregivers and educators make playtime fun for children with developmental disabilities.
The editorial team of FamilyFun magazine has chosen their twenty favorite toys from this year’s New York Toy Fair.
This Father’s Day, Marvel and Star Wars are celebrating fan men around the globe with designs created just for dad.
Toys 'R' Us lifted the curtain on its plans for the 2014 holiday season during a preview event at its showcase Time's Square store in New York City Wednesday.
A swath of big-brand companies are already slated to exhibit at Brand Licensing Europe this year, which will return to London’s Olympia Oct. 7-9.
This exclusive report examines the strategic initiatives that have transformed Hasbro from a leading toy company into an entertainment leader.
Hasbro and 3DPlusMe have introduced Super Awesome Me, a personalized 3D printing experience that allows kids to become one of their favorite characters.
Disney Consumer Products and Hasbro have entered a new strategic merchandising relationship to develop dolls for the Disney Princess and Frozen properties.
Hasbro has partnered with Aurora World for a new line of plush dolls based on its iconic Raggedy Ann and Raggedy Andy brand.
Rovio Entertainment and Hasbro are teaming up again to bring together two of the world’s largest entertainment franchises–Angry Birds and Transformers.
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