Dentsu Entertainment USA and Level-5 have appointed Evolution USA to bring the franchises "Yo-Kai Watch" and "Little Battlers eXperience" to the U.S. and Canada.
To tie in with the return of Fox's game show “Are You Smarter Than a 5th Grader?” Hasbro will release a board game this summer.
PlayDate Digital has launched its second "Transformers Rescue Bots" storybook, based on the animated series.
Toys R' Us stores across the U.S. and online are gearing up to bring fans to a galaxy far, far away with a year-long celebration in honor of the Star Wars saga.
Hasbro surveyed U.S. children about what they want to be when they grow up and has updated The Game of Life board game based on the responses.
CJ Products is creating an exclusive line of plush products featuring characters from Hasbro's TV series "My Little Pony: Friendship is Magic."
Hasbro's Play-Doh brand has teamed up with the U.K. holiday camp chain Butlins to launch a live show.
As Dentsu, Hasbro and TV Tokyo prepare to bring "Yo-Kai Watch" to North America this September, Viz Media has acquired manga (graphic novel) rights to the brand.
Discovery Family Channel is planning 200 hours of new programming and more than 20 new series for the 2015-16 season.
Viz Media Europe has acquired the rights to the Japanese brand "Yo-Kai Watch" for TV, home entertainment/VOD, licensing and merchandising in Europe, Russia and Africa.
Hasbro has signed more than 300 licensing and promotional agreements worldwide for its Transformers brand in advance of the franchise’s next film, Transformers: Age of Extinction.
Discovery Communications and Hasbro will re-brand the jointly owned The Hub Network as Discovery Family Channel.
Hasbro is again letting fans create a new line of Transformer characters.
Alex and Ani has signed a global licensing agreement with Hasbro for the Alex and Ani Monopoly collection of expandable wire charm bangles.
Gaming companies have firmly established themselves as a new hot bed for viable IP, but the long-term success of those brands will require differentiations and new initiatives.
Following the success of the inaugural Marvel Super Hero September campaign, Disney Consumer Products is planning to expand the multi-platform U.S. program this year.
DeNA and Hasbro have launched the official mobile game for the feature film Transformers: Age of Extinction, which arrived in theaters Friday.
In collaboration with Sony Pictures Consumer Products, PPW Toys is planning a new line of PopTaters collectible figures based on characters from "Breaking Bad."
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