Penguin Random House has commissioned six miniature sculptures of Beatrix Potter’s characters that have been unveiled in locations across London in celebration of the author’s 150th anniversary.
Penguin Ventures, in collaboration with children’s digital agency Complete Control, has launched a newly re-designed Peter Rabbit website.
Penguin Ventures has appointed Thomas Merrington as Peter Rabbit brand manager and head of product development for the Penguin Ventures portfolio.
Gund will debut a new collection of plush and hard goods inspired by the world of Beatrix Potter, author of The Tale of Peter Rabbit.
Silvergate Media has partnered with stationery retailer Paperchase for a new range of products based on the classic Peter Rabbit illustrations.
Retailers are looking to exclusive designers, celebrity partnerships or hot properties to bring new, fashionable apparel options to customers.
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