Fisher-Price has hired veteran toy executive Vinnie D’Alleva as senior vice president of Fisher-Price Friends.
My Gym and Fisher-Price have partnered to launch a child development initiative featuring the Fisher-Price Laugh & Learn Smart Stages toy line.
Fisher-Price has partnered with global pop icon Shakira to develop a line of baby products and a web series designed to stimulate early childhood development.
Warner Bros. Consumer Products has partnered with a wide array of licensees to develop fan-favorite gifts prime for holiday wish lists.
HIT Entertainment has unveiled new content across its brands including Barbie, Hot Wheels, Monster High, Thomas & Friends, Bob the Builder and Fisher-Price.
Fisher-Price has launched the first-ever Thomas & Friends Wooden Railway catalog, e-commerce website and shops-in-shops.
Dora is setting off on her next big adventure in “Dora and Friends: Into the City!,” a brand-new animated preschool series.
Fisher-Price has teamed up with Ford for a Power Wheels vehicle inspired by the 2015 F-150 truck.
Saban Brands unveiled the new toy line from Fisher-Price for its Julius Jr. preschool brand Tuesday at an event in Los Angeles, Calif.
Saban Brands is growing its Julius Jr. property with a new lineup of licensing partners.
Nickelodeon and its licensees unveiled a robust new lineup of toys at New York Toy Fair this week, headlined by Dora, Bubble Guppies and TMNT.
HIT Entertainment is partnering with Buddy Fruits, creators of the squeezable fruit pouch, for a cross-promotion featuring Thomas & Friends in the U.S.
Fisher-Price has been appointed as the master toy licensee for new the preschool series “Bing” from Acamar Films.
Saban Brands’ animated preschool series “Julius Jr.” has been picked up by Nick Jr. for a second season in the U.S.
HIT Entertainment has made Amazon the exclusive location for both content and products for its Fireman Sam preschool franchise.
Thomas the Tank Engine will come to life next year with the opening of the Thomas Land theme park in South Carver, Mass.
HIT Entertainment, an affiliate of Fisher-Price, is planning brand-new CG-animated TV series based on the Little Peopl toy brand.
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