Plush and gift company Kids Preferred has revealed a slew of new products based on Rudolph the Red-Nosed Reindeer, Guess How Much I Love You, Pete the Cat and more.
Nickelodeon has signed a series of new licensees and multi-category expansion deals for its preschool series “Paw Patrol,” Shimmer and Shine” and “Blaze and the Monster Machines.”
Fisher-Price is expanding its “Thomas & Friends” minis collection with a new cross-over with Saban’s Power Rangers, “Teenage Mutant Ninja Turtles” and the “DC Super Friends” brands.
Genius Brands International has tapped Fisher-Price, a subsidiary of Mattel, to serve as the global master toy partner for its new animated preschool series “Rainbow Rangers."
Fisher-Price and Save the Children, an organization that promotes children’s rights, provides relief and helps support children living in poverty, have joined forces to support the charity.
Nickelodeon and Viacom Consumer Products have signed 23 U.K. partners for the Nick Jr. preschool series “Shimmer and Shine.”
Target has unveiled its 2016 Top Toys List, half of which are playthings from licensed brands including Star Wars, “Paw Patrol,” Barbie, Pokémon and more.
Mattel has unveiled its holiday toy list, featuring a slate of new products for brands including Barbie, DC Super Hero Girls, Hot Wheels and more.
Fisher-Price, a subsidiary of Mattel, has appointed designer and author Jonathan Adler to the role of creative director.
Fisher-Price, a subsidiary of Mattel, has partnered with pop singer Shakira and her Barefoot Foundation to introduce a new parenting app that helps stimulate early childhood development.
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