According to the National Retail Federation’s Back-to-School Spending survey, after spending more on school supplies and electronics in 2014, parents will head into the coming school year with a more measured eye to purchases.
Accessories Innovations is ready for the back-to-school season with themed backpacks for Nickelodeon, Hasbro, Disney and Mattel.
Infinity Licensing has struck a deal for exclusive merchandise based on the classic Little Critter book series to be sold exclusively at Kohl’s department stores.
Back-to-school shopping began earlier than ever this year, according to the National Retail Federation.
JCPenney is getting ready for back-to-school shopping with a series of exclusive apparel offerings.
The National Retail Federation is predicting that parents will spend less on back-to-school than last year.
The NPD Group reports that consumers plan to start their back-to-school shopping later this year but intend to spend more, especially online.
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