Disney’s Frozen and Warner Bros.’ The LEGO Movie reached box office milestones this weekend, speaking to the power of licensed films.
Best Western and GameStop are celebrating the launch of The LEGO Movie with a coordinated promotional initiative in Italy.
Warner Bros. Interactive Entertainment, TT Games and The LEGO Group have launched “The LEGO Movie” video game.
In anticipation of the Feb. 7 theatrical release of The LEGO Movie, Toys ‘R’ Us stores across the U.S. are hosting a series of special events and feature shops.
The LEGO Group has unveiled a full lineup up of licensing partners for the upcoming The LEGO Movie.
TVMania U.K. has signed an agreement with the LEGO Group to create an apparel range for The LEGO Movie.
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