Flair and Disney got the highest deliveries ever reported for a Twitter party for a children’s product, reaching more than 1.8 million unique accounts.
Disney is gearing up for the debut of the TV movie, Descendants, which sees classic characters reimagined for a new audience.
U.S. retailer Mattress Firm is collaborating with Disney to promote the upcoming film Alexander and the Terrible, Horrible, No Good, Very Bad Day.
Mask-arade has added Disney's Frozen to its roster of licensed facemasks, in partnership with Rubie's Costume Company.
Cartamundi will launch a two-in-one game inspired by Disney’s hit animated film Frozen later this month.
Toys 'R' Us lifted the curtain on its plans for the 2014 holiday season during a preview event at its showcase Time's Square store in New York City Wednesday.
As MAGIC, the fashion industry’s biggest trade event, heads into another season, License! Global takes a look at current trends in licensed apparel.
Global Brands Group, the new spin-off of sourcing and distribution company Li & Fung, has renewed and expanded its licensing arrangement with Disney Consumer Products.
Disney Consumer Products has unveiled a full lineup of back-to-school items featuring top Disney, Pixar, Marvel and Star Wars characters.
Random House Children’s Books will launch a new chapter book series featuring Anna and Elsa, from the Disney film Frozen.
Egmont U.K. is planning a new monthly magazine based on Disney’s interactive video game Disney Infinity that will debut in February.
D23, the official Disney fan club, is already busy planning the next D23 Expo, which will take place in Anaheim, Calif., Aug. 14–16, 2015.
Character World is expanding and moving up the release of bedroom textiles and accessories based on the Disney animated film Frozen in time for Christmas.
Disney is ramping up its Star Wars efforts with the announcement of “Star Wars Rebels,” a new animated television series.
Disney has teamed with Birds Eye frozen vegetables (owned by Pinnacle Foods) to encourage kids to eat more vegetables.
The Mary Blair Estate has appointed Firefly Brand Management to bring the art of Disney artist Mary Blair to licensing.
Stella McCartney has teamed up with Disney to create a Stella McCartney Kids capsule collection inspired by the upcoming film Maleficent.
Random House Children’s Books is kicking off the new year with a raft of new titles based on its top children’s characters, TV shows and movies.
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