CJ Products has released a new Pillow Pet toy of Sven from Disney's Frozen, now available on the Pillow Pets website.
Disney is kicking off the Team Mickey All-Star Baseball Tour, a series of three weekend games this summer that are getting the Mouse treatment.
Disney is launching a new family app, “Disney Shout!,” a game that has players hold up their phones and guess the Disney character, famous scene or match pictures.
Hasbro has signed multiple new licensing deals for several of its game brands, and is introducing a new Internet brand to physical games.
The International Licensing Industry Merchandisers’ Association held its annual Licensing Awards Tuesday evening at Licensing Expo, and Disney’s Frozen took top honors at the event.
Following the success of last year's campaign, the New Orleans Tourism Marketing Corporation will continue to work with Disney’s The Princess and the Frog this summer.
Video gaming companies are taking their brands to the next level, powering up their properties and giving classic franchises a second life.
Disney is adding a new ingredient to its Star Wars weekends at the Disney World Resort–a themed pop-up restaurant and branded food items at park restaurants.
Disney has revealed details of the newest iteration of its gaming platform, Disney Infinity 3.0, including plans for new Star Wars set and the addition of Tron characters.
Cartamundi is planning for a cold summer with the launch of a three-in-one pack of card games inspired by Disney’s Frozen.
Random House Children’s Books will launch a new chapter book series featuring Anna and Elsa, from the Disney film Frozen.
Parragon has been named Disney's 2014 Licensee of the Year in Australia
Cosmetics company M.A.C. is the latest to join the swath of partners that are creating co-branded lines inspired by Disney's upcoming live-action film, Cinderella.
Disney Consumer Products has unveiled a full lineup of back-to-school items featuring top Disney, Pixar, Marvel and Star Wars characters.
Other Criteria and Marc Jacobs International have released a limited edition t-shirt produced in collaboration between Marc Jacobs and artist Damien Hirst.
Ravensburger has unveiled an expansive new collection of licensed puzzles featuring a cast of Disney Junior, Disney and Disney/Pixar characters.
Global Brands Group, the new spin-off of sourcing and distribution company Li & Fung, has renewed and expanded its licensing arrangement with Disney Consumer Products.
After 11 years on top, Disney's Frozen has beat out Barbie as the top girls' toy brand this holiday season, according to the National Retail Federation.
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