Goodyear is continuing to expand its lifestyle program with the launch of its denim collection this month in Europe.
Goodyear has launched its clothing collection at Lord & Taylor department stores across the U.S.
Goodyear is planning to launch a new collection of luggage and bags in the U.K.
How Bruno Maglione keeps IMG at the top of its game as the world’s largest licensing agency reporting $8.3 billion in retail sales of licensed merchandise for its diverse and impressive roster of clients.
Goodyear has recently extended its licensed car accessories business in China.
The Goodyear footwear range has been rolled out into the Colombian market following a two-year soft launch across Latin America.
Goodyear is continuing to expand its reach beyond the tire aisle with the help of licensing agent IMG.
These recent deals and announcements highlight the diversity and vibrancy of licensed apparel at retail.
As fashion licensors, licensees and retailers from all over the world descend on Las Vegas for the MAGIC trade show, here are five trends that are driving the licensed apparel market.
VW will debut its licensing program at BLE, Yoga brand Lululemon launches a beer, Goodyear adds more apparel offerings … this is news that shaped the week of July 27.
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