King Features Syndicate is taking its classic brands Popeye, Betty Boop, Flash Gordon, Phantom and others into the digital age with a series of new deals.
King Features has brokered a deal on behalf of its classic character brand Betty Boop that will bring the starlet to Korea to promote a range of cosmetics.
King Features has launched the first official Betty Boop online store in Japan in partnership with e-tail operator Myatt.
Madrid-based Grupo Cortefiel, owners of the women’s specialty retailer Women’secret, is launching a new fashion collaboration using the Betty Boop character.
Fleischer Studios and licensing agent King Features Syndicate are bringing Betty Boop to comics for the first time in more than 20 years.
The Asian women's fashion brand Five Plus has launched a Betty Boop apparel collection across China.
King Features Syndicate and Fleischer Studios have joined forces with Amazon to launch an official e-shop for Betty Boop.
The Australia Post has launched a new collectible stamp pack starring King Features' Betty Boop, in a deal brokered by the brand's regional agent, Merchantwise.
Fowl Moon Studios Corp has launched the new mobile game "Betty Boop Beat" for iOS devices, a follow-up to last year's "Betty Boop Bop" app.
Betty Boop is currently featured in a contest through Nov. 10 in the 200 Fiorella Rubino fashion stores in Italy.
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