Paws Inc. has signed a slate of new licensees to bring its iconic lasagna-loving cat Garfield to a raft of apparel and accessories throughout North America this year.
Paws, Inc., licensor of the Garfield property and associated characters, has tapped 19 worldwide licensees to create new Garfield merchandise and campaigns across the globe.
Paws Inc. has tapped Global Licensing NZ to represent Garfield and associated characters for licensing throughout Australia and New Zealand, beginning Jan. 1, 2017.
Paws Inc. has partnered with Freeze Tag, a creator of mobile social games, to launch a Garfield version of the bubble shooter game “Kitty Pawp.”
Paws Inc. has teamed with Freeze Tag to create a number of mobile games inspired by Garfield and associated characters.
Bare Tree Media, in partnership with Paws Inc., has released a limited edition series of digital stickers featuring Garfield running for President.
Paws, Inc. and the Center for Cyber Safety and Education have joined forces to develop a series of materials featuring Garfield to teach children how to protect themselves online.
Paws Inc. has tapped International Pet Group to create and distribute a range of pet products inspired by Garfield.
Bare Tree Media, in partnership with Paws Inc., has released a limited edition series of digital stickers featuring Garfield competing as an Olympian.
Paws, Inc. taps licensing agency to represent its classic character brand.
Entertainment companies are expanding their brands and giving classic franchises new life through live experiences.
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