NBCUniversal and Illumination have tapped PetSmart to create a Secret Life of Pets multi-channel shopping experience featuring new products, social media activations and more.
NBCUniversal, a division of Comcast and the world's No. 11 licensor, has acquired DreamWorks Animation (the world's No. 18 licensor) for approximately $3.8 billion.
NBCUniversal has partnered with Chrysler to launch the new 2017 Chrysler Pacifica vehicle in a co-branding deal that will also support the upcoming film The Secret Life of Pets.
NBCUniversal has named Amy Friedman as senior vice president, programming and development, for Sprout, its 24-hour preschool network.
NBCUniversal's 24-hour preschool network Sprout will premiere the new animated series “Dot” this September.
Sprout, NBCUniversal’s preschool network, has acquired the rights for both the new CGI series and 3D feature film of Studio 100 Media's "Maya The Bee."
NBCUniversal has agreed to make a $200 million equity investment in the technology-driven global media company BuzzFeed.
NBCUniversal has made a $200 million equity investment in the digital media company Vox Media.
With digital devices now a daily presence in kids’ lives and new innovations like 3D printing entering the mainstream, technology is driving the toy category.
River of Goods is planning a lighting collection inspired by the hit TV series "Downton Abbey," in a deal brokered by Knockout Licensing.
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