Character World has partnered with the British retailer Asda to create an exclusive line licensed bedding for adults featuring characters from Star Wars, Marvel, My Little Pony and Care Bears.
American Greetings Entertainment has appointed IMG to represent the Care Bears for licensing in Japan and South Korea.
American Greetings Entertainment’s toy brand Care Bears will celebrate National Care Bears #ShareYourCare Day today.
American Greetings Entertainment has tapped fashion licensee Boy Meets Girl to create an apparel line featuring the Care Bears brand exclusively for French retailer Colette.
From Felix the Cat to "Space Invaders," this global licensing agency is focusing on unique collaborations to build brands and create buzz for its roster of clients.
The Care Bears have partnered with Studio Movie Grill to air Care Bears Bearied Treasure for the first time in movie theaters.
American Greetings Entertainment will celebrate the Care Bears’ 35th anniversary next year with a slate of new retail, promotional and licensing partners across multiple categories.
Home goods licensee Vandor will introduce 64 new products featuring two new licenses–Care Bears and Marvel’s Doctor Strange.
American Greetings Entertainment has partnered with IconLogin to launch the “Care Bears Lock Screen” app for Android users.
Licensee Character World will launch a line of bedding and accessories featuring the Care Bears property that will debut at Toys ‘R’ Us stores in the U.K.
American Greetings Properties has changed its name to American Greetings Entertainment to reflect its focus on expansion for the Care Bears brand and development of new IP.
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