Energizer Personal Care has signed four new licensees to bring the Hawaiian Tropic sun care brand to swimwear, footwear, cosmetics and beach accessories.
The Boppy Company, maker of the Boppy Feeding and Infant Support Pillow, has partnered with Rashti & Rashti to brings its brand to a range of new infant products.
GreenLight Collectibles is planning a new line of die-cast replicas featuring Gas Monkey Garage, the auto shop featured on Discovery's reality series "Fast N Loud."
Brandgenuity has tapped ADCO Products to develop licensed RV covers featuring the recreational vehicle brand Winnebago.
Confectionary manufacturer Healthy Food Brands has partnered with Welch's to develop and market a healthy snacks line under the Welch's brand.
Brandgenuity is shifting the licensing for Gas Monkey Garage (home to the hit Discovery show “Fast ‘N Loud”) into high gear with the addition of four new partners.
Organic yogurt brand Stonyfield has appointed Brandgenuity as its exclusive licensing agency.
The Boppy Company, maker of the Boppy feeding and infant support pillow, has partnered with Global Design Concepts to develop a line of diaper bags.
Brandgenuity has launched the licensing program for Gas Monkey Garage, famous for fixing up and flipping hot rods, classic cars and motorcycles.
Of the 5,000 brands that can be found at Licensing Expo, more than 1,800 are from consumer goods categories.
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