Toronto-based Tech 4 Kids and The Bridge Direct, a marketer of children’s consumer products, have joined forces to form a new company.
FremantleMedia North America has tapped several companies for a new line of “Family Feud” products and games in honor of the show’s 40th anniversary.
Discovery Consumer Products has added a wide range of new licensing deals and expanded its existing partnerships in North America for the Discovery Kids brand.
Shopkins licensee The Bridge Direct has unveiled new construction and activity toys featuring the collectible toy brand.
Warner Bros. Consumer Products has partnered with a wide array of licensees to develop fan-favorite gifts prime for holiday wish lists.
Feld Entertainment has tapped The Bridge Direct to develop and market Monster Jam construction sets, in a deal brokered by The Licensing Shop.
The Bridge Direct has named Lori Rotter as general manager of marketing across all of its brands including its new Basic Fun division.
GP Flair will handle U.K. and Ireland distribution for The Bridge Direct’s brand-new range of WWE construction figures and play sets.
Global licensees have created an array of offerings inspired by the second film in The Hobbit Trilogy, The Hobbit: The Desolation of Smaug.
Florida-based toymaker The Bridge Direct has acquired the toy assets of Good Stuff Corporation.
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