Nickelodeon has announced a multi-territory partnership with Nintendo to launch personalized Nickelodeon customizations for portable Nintendo consoles.
Infinity Product Group has finalized a licensing deal with Nickelodeon to develop Comfy Critters toys for four of the network’s animated shows.
Nickelodeon is bringing some of its top characters to a range of self-adhesive EyeBlack products, typically worn by athletes to reduce sun glare on the field.
SpongeBob SquarePants is swapping out his iconic brown trousers for pair of denim ones in support of the U.K.'s Jeans for Genes campaign.
Nickelodeon has teamed with the U.K. fashion brand Hype for a range of SpongeBob SquarePants apparel and accessories.
Nickelodeon is continuing to expand its brands around the world through multiple forms of consumer touch points.
RMS International has picked up Nickelodeon's SpongeBob SquarePants brand for a range of toys and craft items in the U.K. and Ireland.
The first-ever flagship Nickelodeon Store will open to the public in London’s Leicester Square May 30 with a large array of exclusive products.
SpongeBob SquarePants is on his way to the Galeveston, Texas, educational theme park Moody Gardens in a new 4D attraction that will debut in May.
The SpongeBob Movie: Sponge Out Of Water has sparked global interest in the brand's TV series from broadcasters around the globe.
Nickelodeon presented a sneak peak of the top holiday toys for its properties such as Dora the Explorer, Teenage Mutant Ninja Turtles and Paw Patrol.
Paramount Pictures and Nickelodeon Movies have released the new game app "SpongeBob: Sponge on the Run," based on the upcoming SpongeBob Movie.
While there is a world of difference between Hello Kitty and SpongeBob SquarePants, there are also many similarities that distinguish these properties from others.
To celebrate the release of The SpongeBob Movie: Sponge Out of Water, Nickelodeon is launching an exclusive collection of apparel at retailer Forever 21.
Fifteen years after its TV debut on Nickelodeon, SpongeBob SquarePants remains an international pop culture icon with expanded merchandise lines and new collaborations.
Vandor has welcomed Nickelodeon’s SpongeBob SquarePants to its roster of licenses and added new items for Marvel’s Avengers: Age of Ultron.
Nickeloden’s top shows continue to score licensing deals throughout the world.
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