Nickelodeon Viacom Consumer Products is helping SpongeBob get ready for summer with new apparel deals in Russia, CIS and Italy.
Televisa has picked up a new package of 496 hours of Nickelodeon content from Viacom International Media Networks for its networks in Mexico.
Nickelodeon and Viacom Consumer Products unveiled its long-term consumer products strategy and key partnerships at its Australian upfront event Wednesday.
Colette in Paris, France, will be the first retail partner to launch Nickelodeon & Viacom Consumer Products' new fashion collection, SpongeBob by Beatrix Ong.
Mega Brands, a member of the Mattel family, has announced a host of new partnerships for its Mega Bloks construction portfolio.
Sakar International has signed on to create a line of youth electronics for the Peanuts brand and renewed its licensing partnership with Nickelodeon.
Nickelodeon has tapped Alex Brands to create an array of products for SpongeBob SquarePants, Dora and Friends and Teenage Mutant Ninja Turtles.
Nickelodeon has sold both new and old episodes of the "SpongeBob SquarePants" TV series to new broadcasters around the world.
Vandor has welcomed Nickelodeon’s SpongeBob SquarePants to its roster of licenses and added new items for Marvel’s Avengers: Age of Ultron.
2014 was year of big successes (Frozen), milestones (Hello Kitty’s 40th) and industry-changing innovations (3D printing). Here’s a recap of the news that shaped the year.
Nickelodeon and Lima Sky have launched a co-branded version of the game app “Doodle Jump” featuring SpongeBob SquarePants.
Nickelodeon is celebrating the holidays with activations at shopping malls and recreation parks in Asia, South Africa and at Russia’s Domodedovo Airport.
Nickelodeon and Loudmouth Golf have collaborated on a collection of golf attire inspired by SpongeBob SquarePants.
Nickelodeon has released a number of character-based holiday products in partnership with licensees in the U.K.
Australian national airline Qantas has partnered with Nickelodeon for complimentary in-flight play packs.
Nickelodeon has tapped Activision Publishing for a new video game based on the SpongeBob SquarePants brand, "SpongeBob HeroPants."
When this savvy marketer was promoted to the additional post of president of consumer products at Nickelodeon in July 2013, Pam Kaufman was thrilled because she knew what wasin the studio’s pipeline.
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