Nickelodeon has partnered with Nintendo to bring a “SpongeBob SquarePants”-themed Splatfest competition to the “Splatoon” video game for the Wii U console.
Sony’s “LittleBigPlanet 3” has unveiled a new expansion pack that features Nickelodeon’s character SpongeBob SquarePants.
Nickelodeon U.K. and Ireland has partnered with Intu shopping centers to launch “SpongeBob”-inspired activities in its shopping centers across the U.K. this Easter.
Nickelodeon and Viacom Consumer Products has partnered with licensee TD Gulliver for a new spring/summer “SpongeBob SquarePants” apparel collection for Russia and surrounding territories.
Nickelodeon and Viacom Consumer Products have partnered with snowboard designer Salomon to launch a line of SpongeBob-themed kids snowboards.
In honor of the launch of Nickelodeon U.K.’s new show “Nick Kicks,” SpongeBob and 11 other mascots have banded together to set a new Guinness World Record.
The previously announced Hype x SpongeBob SquarePants fashion collection is now available in the Hype store in Boxpark London and on the Hype website.
Nickelodeon & Viacom Consumer Products Italy has signed a trio of back-to-school deals for brands including "PAW Patrol" and "SpongeBob SquarePants."
Nickelodeon is planning "The SpongeBob Musical," which will feature original songs from musical greats including Steven Tyler, John Legend and Cyndi Lauper.
Nickelodeon previewed its holiday product lineup at its Times Square headquarters in a two-day media showcase that focused on new brand extensions for its top franchises.
RMS International has picked up Nickelodeon's SpongeBob SquarePants brand for a range of toys and craft items in the U.K. and Ireland.
Nickelodeon is continuing to expand its brands around the world through multiple forms of consumer touch points.
Nickelodeon has teamed with the U.K. fashion brand Hype for a range of SpongeBob SquarePants apparel and accessories.
SpongeBob SquarePants is swapping out his iconic brown trousers for pair of denim ones in support of the U.K.'s Jeans for Genes campaign.
Nickelodeon is bringing some of its top characters to a range of self-adhesive EyeBlack products, typically worn by athletes to reduce sun glare on the field.
Infinity Product Group has finalized a licensing deal with Nickelodeon to develop Comfy Critters toys for four of the network’s animated shows.
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