Paramount Pictures and Nickelodeon Movies have released the new game app "SpongeBob: Sponge on the Run," based on the upcoming SpongeBob Movie.
Nickelodeon characters took over Sydney, Australia’s Hyde Park Sunday to host the official Summer Playground in honor of Australia Day.
Nickelodeon is partnering with Toys 'R' Us for an exclusive marketing program and in-store experience for the upcoming movie, The SpongeBob Movie: Sponge Out of Water.
Nickelodeon Viacom Consumer Products has partnered with French lingerie brand Undiz to launch a SpongeBob SquarePants collection for summer.
The biggest names in tennis took center court Saturday alongside Nickelodeon characters at the sold out Australian Open Kids Tennis Day in Melbourne.
Walmart will be the official retail destination of Nickelodeon's upcoming movie, The SpongeBob Movie: Sponge Out Of Water, which opens in theaters Feb. 6.
Nickelodeon U.K. has launched the first episode of a new online adventure game series, called "SpongeBob QuestPants."
Nickelodeon has tapped Activision Publishing for a new video game based on the SpongeBob SquarePants brand, "SpongeBob HeroPants."
Nickelodeon has released a number of character-based holiday products in partnership with licensees in the U.K.
Nickelodeon is celebrating the holidays with activations at shopping malls and recreation parks in Asia, South Africa and at Russia’s Domodedovo Airport.
Nickelodeon and Lima Sky have launched a co-branded version of the game app “Doodle Jump” featuring SpongeBob SquarePants.
Nickelodeon and Loudmouth Golf have collaborated on a collection of golf attire inspired by SpongeBob SquarePants.
Australian national airline Qantas has partnered with Nickelodeon for complimentary in-flight play packs.
When this savvy marketer was promoted to the additional post of president of consumer products at Nickelodeon in July 2013, Pam Kaufman was thrilled because she knew what wasin the studio’s pipeline.
Nickelodeon & Viacom Consumer Products has signed two new fashion deals for SpongeBob SquarePants with London-based designer Beatrix Ong and Monnalisa.
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