McFarlane Toys has launched a new line of Rabbids Invasion toys at Walmart and Toys ‘R’ Us stores across the U.S., just in time for Easter.
Toys ‘R’ Us will offer an expanded range of Daniel Tiger’s Neighborhood toys, as the brand heads to other top retailers.
Toys ‘R’ Us outlined its strategy for improving the company’s performance a following a disappointing 2013.
In anticipation of the Feb. 7 theatrical release of The LEGO Movie, Toys ‘R’ Us stores across the U.S. are hosting a series of special events and feature shops.
Toys ‘R’ Us is planning a series of events in the days preceding Super Bowl XLVIII at its flagship store in New York City’s Times Square.
Toys ‘R’ Us has appointed Andre Javes as managing director of Southeast Asia and Greater China.
Toys ‘R’ Us U.S. has launched redesigned versions of its Toysrus.com and Babiesrus.com e-commerce sites.
Toys ‘R’ Us has debuted a revamped YouTube channel designed to be the go-to destination for programming for all things toys.
Toys ‘R’ Us’ annual gift guide will begin to arrive in homes this week and in newspapers on Nov. 2.
Toys ‘R’ Us has unwrapped its 2013 holiday marketing plans, including a new TV campaign that features a real-life prank.
Mind Candy has renewed its partnership with Toys ‘R’ Us in the U.K., securing prime store placement for Moshi Monsters.
Despicable Me 2 has arrived at Toys ‘R’ Us, with a full range of toys based on the upcoming film.
Nickelodeon has launched a new Nick Shop at the Toys ‘R’ Us flagship in Times Square.
Sony Pictures Consumer Marketing has created a global promotional campaign for the Smurfs 2.
The Fred Rogers Company, Out of the Blue Enterprises and PBS Kids have fast-tracked plans for a toy range based on the series “Daniel Tiger’s Neighborhood.”
©2014 ADVANSTAR COMMUNICATIONS INC. All rights reserved.