Kids Preferred has unveiled a new collection of World of Eric Carle preschool toys.
Licensing agency The Joester Loria Group is extending both popular and heritage food and beverage brands to create programs that are not only tasty, but lucrative.
The Joester Loria Group has been appointed by U.S. egg brand Eggland’s Best to extend and build the brand’s equity and increase awareness.
The World of Eric Carle has inked a deal with Parragon to create a new collection of stationery and gifting items based on Carle's signature artwork.
Dena Designs has selected The Joester Loria Group as the exclusive licensing agent for its growing portfolio of lifestyle brands.
Hearst Publications is expanding the automotive accessories program for its Car and Driver magazine with the addition of pet travel accessories.
The Joester Loria Group has brokered a deal to bring The World of Eric Carle to a line of 365 Everyday Value juices at Whole Foods Markets across the U.S.
The Joester Loria Group has brokered a multi-category clothing deal for the Amy Coe baby and kids' brand that broadens the retail reach of the brand.
The Joester Loria Group has tapped Buffalo Games to develop games based on the the National Geographic Channel series “Brain Games.”
Kellogg’s has partnered with R Squared Sales and Logistics to expand its presence in the kitchen with a new line of tabletop and décor.
The Joester Loria Group has extended Mountain Dew's presence in the sporting goods category with the launch of a new line of skateboards and scooters.
On Thursday, Penguin Young Readers will kick off The Very Big Wiggle Tour, a month-long national campaign to celebrate Eric Carle’s The Very Hungry Caterpillar.
Lionsgate has acquired the distribution rights to The Smosh Movie, based on the AwesomenessTV YouTube brand.
Three top executives from the licensing sector will host a Licensing 101 seminar Saturday at the International Home and Housewares show in Chicago, Ill.
The Joester Loria Group is expanding Kellogg’s presence in the kitchen with a new deal for home textiles and the launch of microwavable cookware at Walmart.
The Joester Loria Group has brokered a new deal for The World of Eric Carle brand to expand its current program into stationery, craft and confections.
Kellogg’s is teaming up with Hallmark to release a series of collectible ornaments featuring the food brand’s most notable characters and advertising icons.
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