The Joester Loria Group is expanding Kellogg’s presence in the kitchen with a new deal for home textiles and the launch of microwavable cookware at Walmart.
Lionsgate has acquired the distribution rights to The Smosh Movie, based on the AwesomenessTV YouTube brand.
The Joester Loria Group has extended Mountain Dew's presence in the sporting goods category with the launch of a new line of skateboards and scooters.
Licensing agency The Joester Loria Group has announced a series of promotions and new hires.
Beach products manufacturer JGR Copa will develop a collection of beach accessories for beer brands Corona, Modelo Especial and Pacifico.
Apparel was front-of-mind this week as the semi-annual MAGIC Market Week trade show took place in Las Vegas, Nev.
Bioworld Merchandising is unveiling a new range of apparel for beer brands Corona Extra and Modelo Especial this week at MAGIC Market Week in Las Vegas, Nev.
The World of Eric Carle will expand its current ranges of infant and toddler products with a host of new offerings including sleepwear, graphic tees, blankets and layette.
Pepsi has teamed up with JC Fits to extend its lifestyle brand with a new junior's apparel line, brokered by The Joester Loria Group.
The World of Eric Carle is headed to specialty retailer Gymboree on a line of apparel and accessories for children.
The World of Eric Carle is taking up residence at Wendy’s for the whole year in celebration of the 45th anniversary of The Very Hungry Caterpillar.
PepsiCo’s Mtn Dew, with help from The Joester Loria Group, has become an iconic brand for cutting edge youth culture.
Discovery Communications has teamed up with Gramercy Products to create a line of products based on Animal Planet’s “Puppy Bowl.”
The story behind brand licensing stars Debra Joester and Joanne Loria of The Joester Loria Group, who are honored this month with LIMA’s Hall of Fame distinction.
The Joester Loria Group, exclusive licensing agent for PepsiCo North America, has inked a deal with Concept One for a line of Pepsi accessories.
Apparel and interior designer Amy Coe has tapped The Joester Loria Group to bring her brand into broader distribution and new product categories.
The LIMA Board of Directors has selected veteran licensing agents Debra Joester and Joanne Loria for induction into its Hall of Fame.
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