Lisa Marks Associates has secured a raft of licensees to create new products inspired by the PEZ and Warheads candy brands as well as to celebrate the 100th anniversary of the MoonPie brand.
Licensing agency Lisa Marks Associates has signed a raft of partners to expand the merchandising programs for top food brands including Mentos, Chupa Chups, Pez, Smarties, Dum Dums, MoonPie and Warheads.
The MoonPie brand is entering the confectionery world with MoonPie Bites, a new candy twist on the iconic snack.
Chattanooga Bakery, makers of snack food MoonPie, has paired with the Beam family whiskey producers to create MoonPie MoonShine.
Lisa Marks Associates has expanded the licensing program for Chattanooga Bakery’s iconic MoonPie brand.
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