Beanstalk is continuing to expand the Paris Hilton lifestyle brand with additions to her watch line and new apparel and cosmetics collections.
Beanstalk has signed on to help fashion retailer The Limited build its brand beyond its namesake retail stores with a host of licensed brand extensions.
Celebrity personality Paris Hilton is pairing with retail operator Apparel Club for a collection of watches in the Middle East.
Beanstalk has brought on three new partners for power tool and home brand Black + Decker.
The 35 agents in this annual ranking are the leaders of the pack, working behind the scenes to build some of the world’s biggest brands, from Wimbledon to Cherokee to Pepsi.
Purple carpet on the main aisle wasn’t the only new addition at Brand Licensing Europe this year. The event welcomed more exhibitors than ever before, highlighting the vibrancy of the EMEA licensing industry.
Media campaign Got Milk? is expanding its licensing program with three new food-based brand extensions developed in collaboration with licensing agent Beanstalk.
Beanstalk has signed on to represent HGTV interior designer Genevieve Gorder for licensing.
Banana brand Chiquita has teamed up with Origin Food Group to create a line of fruit and yogurt smoothies now available at Walmart in the U.S.
Fashion legwear and sleepwear brand Hue has tapped Beanstalk as its licensing agent.
Beanstalk is expanding its territorial reach through a new strategic alliance with Asian brand licensing agency Click! Licensing.
Procter & Gamble boasts a portfolio of 300 brands and ranks as one of the top licensors in the world with an unlimited potential for future growth.
Dreams has debuted the new HGTV Home sleep collection, which features items for the whole family from pets to parents.
Its newest venture, Blueprint, Beanstalk is dedicated to advising companies on how to evolve their brands through innovative and commercially viable brand development strategies.
Brand licensing and extension agency Beanstalk has promoted Rachel Terrace to the position of senior vice president of brand management.
Dan Amos explains Tinderbox’s philosophy, talks about its successes and reveals why it is only interested in properties that originate in the digital space.
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