George Pyne, former president of sports and entertainment at IMG Worldwide, has launched a new sports, marketing and branded lifestyle company–Bruin Sports Capital.
Of the 5,000 brands that can be found at Licensing Expo, more than 1,800 are from consumer goods categories.
William Morris Endeavor Entertainment and technology investing firm Silver Lake have acquired IMG Worldwide, creating the largest talent agency in the world.
Major League Baseball will exhibit at Brand Licensing Europe for the first time ever this year.
IMG Worldwide has acquired the brand protection and management service provider J. Patton Sports Marketing.
American Mint has signed a new deal with stock car driver Richard Petty for a new line of commemorative products.
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