Universal Brand Development has partnered with Little, Brown Books for Young Readers, a division of Hachette Book Group, to publish a series of children’s books inspired by DreamWorks Animation Television’s “Spirit Riding Free.”
This year's toy fair season will culminate in New York City with a remarkable lineup of blockbuster toys from the world's largest licensors and licensees.
DreamWorks Animation has tapped Bare Tree Media to launch an “Emoji Trolls” app and Trolls digital stickers on a host of mobile messaging platforms.
This year’s Consumer Electronics Show, held from Jan. 5-8 in Las Vegas, Nev., once again featured a raft of new tech initiatives in addition to a number of licensed products.
Honda has partnered with DreamWorks Animation to demonstrate its new in-car augmented and virtual reality content featuring the animated movie Trolls.
DreamWorks Animation, a part of NBCUniversal, and Coach have joined forces to create a new product collection featuring the classic character Felix the Cat.
Scentco has expanded its licensed ranges for DreamWorks Animation’s Trolls and Marvel’s Guardians of the Galaxy.
DreamWorks Animation’s upcoming film Trolls has been granted a release date in China–Oct. 28.
Planeta Junior, retailer El Corte Inglés and DreamWorks have joined forces to feature the upcoming film Trolls in the Spanish retailer’s 8 Golden Days campaign.
DreamWorks Animation has tapped CandyRific to create a series of novelty candy items featuring its upcoming film, Trolls, which hits U.S. theaters Nov. 4.
DreamWorks Animation has appointed CPLG to represent its brand Felix the Cat across EMEA and North America.
DreamWorks Animation has partnered with beIN Network to launch a television channel that will feature exclusive DreamWorks content in the Middle East and North Africa.
DreamWorks Animation has tapped Origami Owl to release a series of jewelry collections inspired by the characters and themes from select DreamWorks properties.
DreamWorks Animation has tapped U.K. children’s haircare brand Vosene Kids to feature characters from its upcoming movie, Trolls, on the brand’s products.
DreamWorks Animation has tapped PlayWheels to develop a range of outdoor toys featuring its new movie, Trolls.
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