Disney plans a global event to unveil new Star Wars toys, top franchises drive huge summer box office numbers and Oprah opens an e-commerce site.
DreamWorks Animation's chief global brand officer Michael Francis will step down from his full-time duties at the company in December and transition to a consulting role.
De Agostini Editore has picked up the exclusive rights to 600 episodes of DreamWorks Animation television content for its DeAKids channel in Italy.
Toys 'R' Us will be the first retailer to offer Mattel's toy line for DreamWorks Animation’s upcoming Netflix original series "Dinotrux."
Rovio Entertainment has hired former DreamWorks Animation executive Tuomo Korpinen as president of both Rovio Animation Company and Blue Bird Distribution Company.
DreamWorks Animation has unveiled a limited edition Character Clash collection at New York Fashion Week: Men’s, taking place this week.
Nine television series from DreamWorks Animation will debut on four major Spanish TV networks later this year.
DreamWorks Animation has renewed its global licensing deal with toy partner Spin Master for the next iteration of its How to Train Your Dragon franchise.
DreamWorks Animation has partnered with Walmart for a robust, multi-category direct-to-retail licensing program featuring the characters of Shrek, Madagascar and How to Train Your Dragon.
Content and media company CJ E&M has signed on to represent DreamWorks Animation in Korea, helping to expand the company's character business in the country.
JumpStart has launched the new mobile game “School of Dragons: Alchemy Adventure,” based on DreamWorks Animation's How to Train Your Dragon franchise.
The Praim Group has released a limited edition chocolate bar featuring DreamWorks Animation's latest feature film, Home.
DreamWorks Animations' AwesomenessTV YouTube network is bringing its brand offline with the launch of the pop-up shop Scene@AwesomenessTV in Los Angeles, Calif.
DreamWorks Animation has appointed Copyright Promotions Licensing Group to represent Felix the Cat and the publishing brand Where’s Wally? in France.
DreamWorks Animation's YouTube network AwesomenessTV opened its first pop-up shop Saturday, featuring a range of products inspired by its digital celebrities.
DreamWorks Animation and Netflix have unveiled plans for new original series based on the Dragons franchise.
DreamWorks Animation has made its first official foray into the retail spacethis holiday season with the launch of DreamPlace.
DreamWorks Animation has teamed with video game publisher Little Orbit and developer Vicious Cycle to create a game for the Kung Fu Panda franchise.
Card.com has teamed with DreamWorks Animation for a new line of pre-paid MasterCard cards featuring Shrek.
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