Intelex Group has partnered with Aurora World for a range of heatable plush toys featuring YooHoo & Friends.
Aurora World has released its 2013 holiday catalog, featuring licensed holiday-themed plush.
Aurora World is expanding the YooHoo & Friends brand with a range of new partners in toys, publishing and digital.
Santoro has announced a raft of new partners around the world for its Gorjuss art brand.
Hasbro has partnered with Aurora World for a new line of My Little Pony plush in the U.S. and Canada.
Bulldog Licensing, U.K. representative for the Garfield brand, has brokered a new partnership between Paws, Inc. and Aurora World for a range of plush featuring the corpulent cat.
Online kids channel Toon Goggles has teamed up with Aurora World for its first North American toy promotion featuring Aurora's YooHoo & Friends.
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