Lawless Entertainment has been appointed to represent Aurora World’s YooHoo & Friends brand in North America.
Aurora World’s YooHoo & Friends brand will serve as the exclusive sponsor of the Children's Zoo at the Chessington World of Adventures Resort in Surry.
Hasbro has partnered with Aurora World for a new line of plush dolls based on its iconic Raggedy Ann and Raggedy Andy brand.
Aurora World is growing its collection of My Little Pony plush with new designs this year including characters in a seated pose and keychains.
Intelex Group has partnered with Aurora World for a range of heatable plush toys featuring YooHoo & Friends.
Aurora World has released its 2013 holiday catalog, featuring licensed holiday-themed plush.
Aurora World is expanding the YooHoo & Friends brand with a range of new partners in toys, publishing and digital.
Santoro has announced a raft of new partners around the world for its Gorjuss art brand.
Hasbro has partnered with Aurora World for a new line of My Little Pony plush in the U.S. and Canada.
Bulldog Licensing, U.K. representative for the Garfield brand, has brokered a new partnership between Paws, Inc. and Aurora World for a range of plush featuring the corpulent cat.
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