Rovio is swiftly evolving into a global entertainment company on the wings of its Angry Birds property.
Gaming companies have firmly established themselves as a new hot bed for viable IP, but the long-term success of those brands will require differentiations and new initiatives.
After more than five years leading the company, Mikael Hed will step down as chief executive officer of Rovio Jan. 1.
Rovio Entertainment and frozen yogurt chain TCBY are collaborating on a summer promotion featuring Angry Birds.
Rovio Entertainment and Hasbro are teaming up again to bring together two of the world’s largest entertainment franchises–Angry Birds and Transformers.
Rovio Entertainment has big plans for the newest Angry Bird, Stella, and her flock of friends including a new game.
Rovio Entertainment has partnered with the bakery chain Mrs. Fields for an Angry Birds kids program that will take place through the rest of the year.
Rovio Entertainment has tapped Imagine Exhibitions and Jack Rouse Associates to create a new Angry Birds-themed science exhibit.
Top brands including Frito-Lay’s Cheetos, Pokémon and American Eagle got up to some mischief yesterday with April Fool’s pranks.
World-renowned brands such as a Doctor Who, Star Trek and Dr. Seuss will be on display at Licensing Expo 2014.
From the skyrocketing success of digital-first properties to major shifts in the television landscape to big name brand acquisitions, here is the news that shaped 2013.
Rovio Entertainment has unveiled plans for a new Angry Birds extension based on the pink female character Stella.
Twentieth Century Fox Consumer Products is gearing up for the theatrical release of Rio 2 April 11 a flock of all new branded merchandise.
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