The summer box office has been a mixed bag so far with animated sequels performing well, while live-action blockbusters fail to impress.
Licensee Vandor has added a series of top brands to its roster, including Mr. Men Little Miss, Peanuts and Iron Man 3.
U.K. Disney Stores are hosting Marvel Training Academy events this month, as Iron Man 3 reigns at the box office.
Marvel Entertainment and Disney Consumer Products have unveiled the full lineup of new products for Iron Man 3.
Tesco has teamed up with The Walt Disney Company U.K. to launch a new augmented reality app for Iron Man 3.
Harley-Davidson and Marvel Entertainment are continuing their ongoing promotional partnership with the new Iron Man 3 Man & Machine contest.
©2013 ADVANSTAR COMMUNICATIONS INC. All rights reserved.