Cherokee Global Brands has signed two new licensees–Carolina Footwear and the Batra Group–to further expand its newly acquired Hi-Tec and Magnum brands.
The Magnum ice cream has teamed with fashion label BCBGMaxAzria to create a women's wrap that is infused with the aroma of chocolate.
Unilever U.K. has teamed up with Kinnerton to bring its ice cream brands, Magnum, Cornetto and Mini Milk, to the chocolate aisle.
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