PopCap Games, a division of Electronic Arts, has appointed two new licensing agencies to represent its "Plants vs. Zombies" brand in the Nordics and Brazil.
Electronic Arts has appointed Alicia Brattin as director of licensing for PopCap Games.
Pedigree has inked a deal to create a new annual for PopCap Games' app brand Plants vs. Zombies, which is represented by Bulldog Licensing.
PopCap Games, a division of Electronic Arts, has appointed Tycoon Enterprises to handle licensing for the app property “Plants vs. Zombies.”
Bulldog Licensing has added two new U.K. licensees for Electronic Arts’ app brand Plants vs. Zombies.
Character Options has unveiled the spring toy collection for Electronic Arts' app brand Plants vs. Zombies.
PopCap Games has tapped K’Nex for a line building toys based on its “Plants vs. Zombies” game apps.
PopCap Games, a division of Electronic Arts, has launched a new social adaptation of its app “Plants vs. Zombies” on Facebook.
UK-based licensee Character World has secured a series of international deals with retailers in Europe.
The Penguin Children’s Group in the U.K. has signed a new publishing deal with PopCap Games for its Plants vs. Zombies franchise.
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