License! Global has the first look at the new toys and games that are on showcase at New York City’s annual American International Toy Fair.
SEGA has released behind-the-scenes video for its upcoming Sonic Boom video game and TV series, announced earlier this month.
PepsiCo's Frito-Lay North America division and Activision Publishing have teamed up for a Skylanders promotion.
Game of 2 Halves has added a series of new partners for Deep Silver, the video game publisher behind games such as “Saints Row.”
Ubisoft has inked a new deal with Simon & Schuster Children’s Publishing to bring the video game character the Rabbids to a full line of books.
Crayola and General Mills have joined the roster of more than 175 licensees for Activision Publishing Skylanders franchise.
Tomy International is previewing its 2014 lineup for Chuggington, Sonic the Hedgehog, Pokemon and John Deere.
MEGA Brands and Ubisoft are teaming to create a new line of collector construction sets based on “Assassin’s Creed.”
McFarlane Toys has unveiled its new toy line based on Ubisoft’s “Rabbids” video game and the Nickelodeon TV Series, “Rabbids Invasion.”
Ubisoft and Cryptozoic Entertainment are developing a board game based on the “Assassin’s Creed” video game franchise.
Best Western and GameStop are celebrating the launch of The LEGO Movie with a coordinated promotional initiative in Italy.
Ubisoft is planning a video game based on Columbia Pictures’ and Sony Pictures Animation’s upcoming film The Smurfs 2.
Namco Bandai Games Europe is returning Pac-Man to his roots with plans for a new video game.
Turner CN Enterprises and D3Publisher are planning two new video games for “Adventure Time” and “Regular Show.”
NECA has released the final two limited edition figures in its collectible Bioshock 2 Splicers range.
Disney hosted a digital parade in London last week to celebrate the launch of Disney Infinity in the U.K.
EA Sports will not publish a 2015 version of its college football video game after an ongoing dispute with the NCAA.
Wizards of the Coast and game developer DeNA have launched the first-ever Dungeons & Dragons mobile game, “Arena of War.”
The new video game “Barbie Dreamhouse Party” is now available across Europe and Australasia, and will arrive in the U.S. in January.
Majesco has put the development of new Zumba Fitness video game titles on hold.
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