Toy fair season culminates in New York City with an impressive slate of licensed merchandise on display.
Toys 'R' Us executives outlined initiatives that are being implemented to improve operational performance and drive profitable growth at a meeting Tuesday.
Activision is getting in the Easter spirit with three limited edition "Skylanders Trap Team" toys–new mini characters and a Bunny Earth Trap.
Classic gaming company Atari has launched its new wellness app, "Atari Fit," for iOS and Android devices.
Nintendo has entered into a strategic partnership with mobile game developer DeNA for game apps based on its IP and to launch a new multi-device gaming service.
PlayStation has appointed High IntenCity to create a line of jewelry, hair and novelty accessories for tweens and young adults based on its video games.
PlayStation has launched an official e-commerce site featuring merchandise and exclusive items for its top games such as "The Last of Us," "Uncharted," "The Order: 1886" and "Killzone."
The Simpsons have arrived on the Xbox in a new "Minecraft" content pack for Xbox 360 and Xbox One.
Universal Partnerships & Licensing has teamed with Xbox to bring the Fast & Furious film franchise to the video game "Forza Horizon 2."
Lionsgate has invested in game developer and publisher Telltale Games as part of the studio's content diversification initiative.
Jakks Pacific has secured the master toy rights for Legendary's film treatment of the video game franchise Warcraft, hitting theaters March 11, 2016.
McFarlane Toys has launched a new line of Rabbids Invasion toys at Walmart and Toys ‘R’ Us stores across the U.S., just in time for Easter.
Activision has teamed with IDW Publishing to publish the first-ever Skylanders comic book series.
Gamers spend an average of 22 hours per week playing video games–they are truly invested in the properties with which they interact.
For the first time, Activision will bring the full console experience of its kids' game and action figure line, Skylanders, to tablets.
Bandai Namco Games Europe has launched the "Tenkai Knights: Brave Battle" video game for Nintendo 3DS in Europe, the Middle East and Australasia.
Nintendo has released the video game "Pokémon Art Academy" exclusively for Nintendo 3DS.
British comic characters Dennis the Menace and Gnasher have arrived in Mojang's video game "Minecraft."
David Haddad has been promoted to executive vice president and general manager of Warner Bros. Interactive Entertainment.
McFarlane Toys is highlighting the new additions to its slate of pop culture products at New York Toy Fair.
Sony Computer Entertainment Europe has partnered with 3A for a line of limited edition figurines based on the “Killzone” video game franchise.
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