Comic-Con came again, and with it the total transformation of San Diego, Calif., into a pop culture wonderland.
Cartoon Network Enterprises has teamed with Bandai Namco Games Europe and Little Orbit for the third installment in the "Adventure Time" video game franchise.
Already available on XBox One and PC, the video game "Plants vs. Zombies: Garden Warfare" arrives on Playstation4 this month, with a toy line following in September.
Ubisoft has once again teamed up with Bioworld Europe to develop fashion lifestyle products for the next iteration of the Assassin's Creed video game franchise.
Customers who pre-order one of SEGA’s upcoming "Sonic Boom" video games from Gamestop will get an exclusive figure by Tomy.
For the first time, Activision will bring the full console experience of its kids' game and action figure line, Skylanders, to tablets.
EA Sports will continue to be the official sports technology partner of the Premier League for the FIFA video game series until 2019.
Gaming company Zynga announced multi-year sports licensing partnerships in football and golf under its new franchise brand Zynga Sports 365.
Hasbro and Ubisoft announced the launch of the Hasbro Game Channel which will begin airing on game consoles this fall.
With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
SEGA announces the release dates for its upcoming Sonic Boom video game series.
Mondo has created a limited edition DuckTales poster series in partnership with Disney.
Toys ‘R’ Us is prepping for the Oct. 13 release of Activision Publishing’s “Skylanders SWAP Force” with a line of exclusive figures and in-store events.
Rovio Entertainment and Activision Publishing have launched their mobile game, “Angry Birds Star Wars,” on home and hand-held video gaming systems.
Egmont U.K. is planning a new monthly magazine based on Disney’s interactive video game Disney Infinity that will debut in February.
Electronic Arts has lined up a full range of licensed products for the upcoming release of the much-anticipated new game “Titanfall.”
PepsiCo's Frito-Lay North America division and Activision Publishing have teamed up for a Skylanders promotion.
Dynamite Entertainment has partnered with Ubisoft for a comic book series based on the “Tom Clancy's Splinter Cell” video game franchise.
Bandai Namco Games U.K. has announced that the “Pac-Man and the Ghostly Adventures 2” video game will be available in October in the U.K.
Ubisoft’s Rabbids are taking over retail across the U.S. with a full lineup of licensed apparel, books, toys and more.
©2014 ADVANSTAR COMMUNICATIONS INC. All rights reserved.