With digital devices now a daily presence in kids’ lives and new innovations like 3D printing entering the mainstream, technology is driving the toy category.
Microsoft Studios has given U.S. toymaker Jakks Pacific the rights to its video game property Halo for action figures and costumes.
Video and social gaming executive Steven Chiang has been named to the board of The Topps Company.
Warner Bros. Interactive Entertainment, TT Games and The LEGO Group have released a mobile version of "The LEGO Movie Video Game."
"Minecraft" will soon be getting the Springfield treatment with a new The Simpsons-branded content pack in the video game.
Nickelodeon U.K. has launched the first episode of a new online adventure game series, called "SpongeBob QuestPants."
David Haddad has been promoted to executive vice president and general manager of Warner Bros. Interactive Entertainment.
The Pokémon Company International has hired Monika Salazar as its new director of licensing.
Nickelodeon has tapped Activision Publishing for a new video game based on the SpongeBob SquarePants brand, "SpongeBob HeroPants."
Game developer Atari is planning a mobile fitness app that incorporates its classic video games such as "Pong" and "Centipede" into exercise routines.
Sports and entertainment company Day 6 Sports Group has teamed with the National Basketball Association to re-launch the game brand Backyard Sports.
Tomy International is previewing its 2014 lineup for Chuggington, Sonic the Hedgehog, Pokemon and John Deere.
McFarlane Toys has launched a new line of Rabbids Invasion toys at Walmart and Toys ‘R’ Us stores across the U.S., just in time for Easter.
Activision has teamed with IDW Publishing to publish the first-ever Skylanders comic book series.
Gamers spend an average of 22 hours per week playing video games–they are truly invested in the properties with which they interact.
For the first time, Activision will bring the full console experience of its kids' game and action figure line, Skylanders, to tablets.
Bandai Namco Games Europe has launched the "Tenkai Knights: Brave Battle" video game for Nintendo 3DS in Europe, the Middle East and Australasia.
Nintendo has released the video game "Pokémon Art Academy" exclusively for Nintendo 3DS.
British comic characters Dennis the Menace and Gnasher have arrived in Mojang's video game "Minecraft."
Crayola and General Mills have joined the roster of more than 175 licensees for Activision Publishing Skylanders franchise.
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