Traditional toys will always have a place in the toy aisle, but increasingly digital products and properties are driving trends in children’s play.
With a new original movie and several other programs, Disney Channels is leveraging its creative tide and its synergy with DCP to create the next wave of popular franchises.
Duncan Toys Company and Walt Disney Parks and Resorts have entered into a long-term strategic alliance.
Moose Toys has launched a new collectible brand for girls–The Zelfs.
The Joy Tashjian Marketing Group has finalized three new deals for NBC’s catalog of classic properties.
The Topps Company has announced an addition to its upcoming Mars Attacks: Invasion card set.
Fox Consumer Products has confirmed reports of plans for The Simpsons LEGO building sets.
Platinum Films has appointed the Simba Dickie Group master toy licensee for “Matt Hatter Chronicles.”
Build-A-Bear Workshop and Hasbro have expanded their My Little Pony offering following April’s successful collaboration.
In its second quarter financial results Activision placed heavy emphasis on the growing power of Skylanders.
WizKids/NECA and MFV have added three new Iron Man figures to their “TabApp Elite” interactive gaming brand.
Oxford Limited has partnered with Swadesh Essfil to create a range of University of Oxford-branded toys and games in India.
Nickelodeon has released an exclusive line of Dora product at Target stores across the U.S. inspired by the half-hour primetime special "Dora Rocks!."
WWE has added two new licensees following the success of “WrestleMania 29,” which was the highest grossing event in WWE history.
Creativity International has teamed up with Tesco in the U.K. to feature Mister Maker craft packs.
Disney Consumer Products has rolled out an extensive product collection for Monsters University.
Hasbro has unveiled expansive plans for the My Little Pony franchise that extend the brand into a range of categories.
WizKids Games and MFV have added new content and figures to their “TabApp Elite” game app based on Man of Steel.
Pow! Entertainment is celebrating the one-year anniversary of Stan Lee’s YouTube channel with a range of new merchandise.
Disney Consumer Products has revealed the product collection for Disneytoon Studios' upcoming animated film, Disney's Planes.
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