Traditional toys will always have a place in the toy aisle, but increasingly digital products and properties are driving trends in children’s play.
The new video game “Barbie Dreamhouse Party” is now available across Europe and Australasia, and will arrive in the U.S. in January.
The first official “Cloudbabies” app, created by Studio Liddell under license from Hoho Entertainment, is now available.
Dimensional Branding Group announced that both the Skee-Ball and Hatch brands apps achieved the No. 1 ranking in Apple’s iTunes.
Perfetti Van Melle’s lollipop brand Chupa Chups is expanding into digital gaming with help from 4 Dots Media.
Garfield is paying a visit to the Facebook game “Gourmet Ranch” for Thanksgiving.
Tsumanga Studios is planning a second game app for Rainbow Studios’ girls’ brand Winx Club.
Warner Bros. Interactive Entertainment, TT Games and The LEGO Group have announced the newest addition to the LEGO video game series–“LEGO The Hobbit.”
Disney is making new characters available for use with its interactive gaming console, Disney Infinity.
Activision Publishing has released the video game “Angry Birds Star Wars" for Sony’s new PS4 and Microsoft’s new Xbox One.
Happy Socks has launched its first children’s collaboration with Toca Boca’s kids’ app, “Toca Kitchen Monsters.”
Despicable Me 2 has arrived at Toys ‘R’ Us, with a full range of toys based on the upcoming film.
Gameloft and Mattel have released a follow-up to their 2008 “Uno” game app that allows fans to play each other.
The annual gaming convention Electronic Entertainment Expo opened its doors in Los Angeles, Calif., Tuesday.
Since Sony Computer Entertainment Europe is planning two new games and full toy line for its boys property Invizimals.
Pressman Toy is getting ready for The Smurfs 2 with a line of preschool games and puzzles.
Peanuts Worldwide has partnered with Schleich for a range of figurines featuring the iconic Peanuts characters.
Ubisoft has appointed Performance Brands as the principal agent for its Assassin's Creed gaming property in Asia, Africa and Europe.
Comic-Con International opens its doors today with a Walking Dead zombie run and Sanrio making its debut at the show.
Namco Bandai and K’Nex have launched a new line of building sets inspired by the animated Pac-Man series.
Magic Light Pictures has signed a direct-to-retail deal with Sainsbury’s for The Gruffalo brand, in a partnership brokered by TLC.
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