Traditional toys will always have a place in the toy aisle, but increasingly digital products and properties are driving trends in children’s play.
DreamWorks Animation has tapped Rovio Entertainment, the creators of “Angry Birds,” to create a mobile game for its upcoming animated film The Croods.
Warner Bros. Consumer Products has partnered with the Tonner Doll Company to create a collectible figure of the character Ralphie from the 1983 film, A Christmas Story.
Mezco Toys has announced plans for a range of toys and vehicles based on the 1960's classic “Batman” TV series.
The Jim Henson Company has lined up 30 brands, designers and artists to celebrate the 30th anniversary of its classic TV series “Fraggle Rock.”
ZeptoLab has announced two new publishing deals for its hit app “Cut the Rope” in the U.K. and Ireland.
Activision Publishing has signed with Nordic Licensing Company to extend the reach of the Skylanders brand in the Nordic region.
Cartoon Network Enterprises has teamed up with D3Publisher for a series of video games based on its animated comedy “Regular Show.”
Oxford Limited has partnered with Swadesh Essfil to create a range of University of Oxford-branded toys and games in India.
Accessories 4 Technology has signed on to feature the digital brand Plants vs. Zombies on a range of gaming peripherals.
Les Editions Albert René has teamed up with app developer BulkyPix to create two games based on the Asterix comic book series.
Duncan Toys Company and Walt Disney Parks and Resorts have entered into a long-term strategic alliance.
Toys ‘R’ Us is planning to open more than 100 new stores by the end of this year, a large number of which will be in China.
The MLB and Konami have launched a new free-to-play, social mobile game “MLB Live Challenge.”
Lisle International has added to the roster of licensees for Imangi Studios’ digital property Temple Run.
LEGO has teamed up with Funcom for the new “LEGO Minifigures Online” game, which is set to debut in the second half of 2014.
Zeptolab’s Cut the Rope app brand has launched in Spain and Portugal through a back-to-school promotion at El Corte Ingles.
Rovio Entertainment released the sequel app “Angry Birds Star Wars II” Wednesday alongside a range of interactive figures from Hasbro.
Grumpy Cat Ltd. has tapped TCG and Ganz to create a line of toys and plush featuring the feisty feline and her brother Pokey.
Diamond Select Toys is readying for the release of Thor: The Dark World Nov. 8 with a series of new toys for the brand.
ITV Studios Global Entertainment has inked a new deal with University Games for a range featuring Matt Hatter Chronicles.
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